InfoChachkie

DECEMBER 2, 2009

“I know half the money I spend on advertising is wasted, but I can never find out which half.” In the “good old days”, pre- 1999, advertising dollars were largely gambled away. Google’s market capitalization is in the stratosphere for a reason – keyword search advertising is highly effective. John Wanamaker.

Customer 164

Customer Custom Advertising SEM 164

Both Sides of the Table

FEBRUARY 20, 2012

Tracy studied SEOMoz and several other online sources of SEO tips. Tracy is knowledgeable enough to talk tech and swap design & product stories with other founders, but she realized early that networking amongst this group and reading and writing in their journals would not bring her more customers.

Startup 363

Startup Entrepreneur SEO Venture Capital 363

Tech Zulu Event

NOVEMBER 3, 2009

Jon, i.e. The International Man of Advertising, developed his success at award-winning traditional agencies such at Leagas/London, Fallon/NY, Wieden/Amsterdam and Publicis MOJO/Sydney on global brands such as: Nike, Adidas, Diesel, Powerade, Gor-tex and Coke. Confirmed Panelists Include: Jonathan Rosen luckyny.com. .

Social Media 75

Social Media Social Network Media Writing 75

Both Sides of the Table

JANUARY 12, 2014

The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. You might write a piece now and then that catches fire but there is nothing repeatable that would be useful for a business. Simply write a great book? How do people drive SEO growth?

Marketing 379

Marketing Startup SEM SEO 379

Both Sides of the Table

MARCH 25, 2016

The questions that a VC mulls before writing a check are precisely the questions you should be asking yourself. If you figure out how to scale a video product inside of Facebook really, really, quickly they’re likely to allow it to happen for a while so they can study the positive & negative impacts on user experiences.

Startup 150

Startup Marketing Study SEO 150

socalTECH

JULY 20, 2011

We thought it was a real opportunity to bring in some taste-maker editors, who could write specifically for that audience, and break news. However, 18-34 year olds have been in high demand by marketers, TV advertisers, and consumer companies as an audience. As a result, consumers would go away after they hit that information.

News 173

News Entertainment Startup Bertelsmann 173

Both Sides of the Table

SEPTEMBER 17, 2013

The benefit of networks is that you can hand curate the videos that run in the network providing higher-quality, better control and more brand-safe content for advertisers. I’m studying TasteMade to form my own views of the future. To produce content that people want to watch takes unique skills: Writing. Set design.

Company 339

Company Companies Technical Review Content 339

socalTECH

FEBRUARY 15, 2019

In terms of where we offer to our customers, we have 250 different areas, from early childhood to studying for an MCAT or the bar. If a tutor were to go out and try to advertise like we do, they would go under, and they'd lose money right away. That's a great question. The reason why, is the legwork required to get clients is tough.

Startup 113

Startup Venture Capital Beverly Hills Acquisition 113

Tech Zulu Event

SEPTEMBER 4, 2012

As of writing, my twin and I serve as the Co-CEOs and Co-Presidents at LAGbook. Students have to register with their matriculation numbers, and supply upon registration, their course of study, faculty, department, mode of entry, year of entry etc. We also raised fund for CPC advertising, which doubled sign-ups.

Social Network 100

Social Network Networking Advertising Startup 100

Tech Zulu Event

NOVEMBER 18, 2011

On the card I usually write the date, where I met the person, how I met them and what value I can bring to the table. Now study the event organizer. Pay Per Click advertising. To learn how to advertise on Google to get traffic to your website or offline business read “ Advanced Google Adwords ” by Brad Geddes.

Customer 85

Customer Custom Marketing SEO 85

Tech Zulu Event

APRIL 18, 2016

Apps are also able to send advertisements through push notifications, which a customer is 50 percent more likely to open a than a promotional email, according to this study by Responsys. App development agency NN4M writes in its blog that customer conversion rates are 1.75 Apps offer loyalty programs as well.

Mobile 40

Mobile Sites Customer Custom 40

Startup Professionals Musings

OCTOBER 29, 2018

Yet, throughout the decades, common advertising copy has been a description of product features and benefits, with a nod to what it will do to enrich the customer’s life. If, for example, you’re writing a blog post aimed at professional investors, you don’t need to stop and explain what an entrepreneur is to them.

Marketing 91

Marketing Examples Startup Customer 91

Both Sides of the Table

MAY 7, 2011

Background: Joel Spolsky studied Computer Science at Yale University (class of 1991). Microsoft Office ended up beating its competitors because it was able to read and write to file formats other than its own. A program manager would traditionally be responsible for: Writing the detailed specification for how the software should work.

Software Review 285

Software Review Software Blogging Startup 285