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Crowdfunder Raises $3.5M

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Los Angeles-based crowdfunding site Crowdfunder.com , the equity crowdfunding site led by Chance Barnett, has raised $3.5M Crowdfunder said its equity crowdfunding site has been used in such startups as GoCoin, Social Rewards, Bitvore, and others. capital venture finance equity crowdfunding crowdfunder'

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Rubicon Project Bolsters Executive Ranks

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Los Angeles-based online advertising firm Rubicon Project is significantly boosting its executive ranks today, saying that it has named a new CTO, General Counsel, and SVP of Product Management to the firm. READ MORE>>.

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Rubicon Updates Publisher Tool

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Los Angeles-based Rubicon Project , which supplies ad optimization software to web publishers, announced today that it has released a new version of its VANTAGE Firefox browser plug-in, which helps provide its publishers with revenue and impressoin statistics and other information. READ MORE>>.

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Rubicon Project Buys SiteScout

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Los Angeles-based Rubicon Project , the online advertising optimization firm backed by Clearstone, Mayfield, IDG, and Peacock Equity Fund, announced this morning that it has acquired SiteScout , a Seattle-based firm providing malware security technology. Financial terms of the buy were not announced. READ MORE>>.

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Rubicon Project Debuts New Product

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Los Angeles-based Rubicon Project , the developer of online advertising optimization tools funded by Clearstone Venture Partners, Mayfield Fund, IDG Ventures and Peacock Equity Fund, said today that it has rolled out a new product called REVV for demand. READ MORE>>.

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Rubicon Bolsters Certified Inventory Effort

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Los Angeles-based The Rubicon Project , the online advertising optimization firm backed by Clearstone, Mayfield, IDG, and Peacock Equity, said today that it has enhanced its "Certified Inventory" program with a partnership with AdSafe Media. Financial details of the relationship were not disclosed. READ MORE>>.

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Rubicon Project Launches Updated Ad Product

socalTECH

Los Angeles-based Rubicon Project has launched an updated sales and pricing application aimed at premium advertisers, the firm said today. product allows publishers to gain transparency on the level of geographic region, partner, site, and price. According to Rubicon, its Permission Control 2.0 READ MORE>>.

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