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Local.com Relaunches Site, Brand

socalTECH

Among the big changes to the site is a new focus on coupon deals, which highlights deals from local companies; new content and articles; weekly circulars and grocery store ads; and a number of social tools. Tags: local.com paid search advertising local business coupon social. The firm has also changed its logo and branding.

Sites 150
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Social Search – What Entrepreneur Needs To Know

InfoChachkie

A version of this article previously appeared on Forbes. If you haven''t already subscribed yet, subscribe now for free weekly JohnGreathouse.com articles! Search Meets Social = Commerce. The combination of Search and Social is redefining the way marketers are allocating their ad budgets.

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When Intent And Content Align, Online Ads Suck A Whole Lot Less

InfoChachkie

free weekly Infochachkie articles! Along with GoToMyPC, companies like Netflix, Classmates and ZoneLabs were learning from each other. Since then, the craft of advertising online has matured from an art to a science. If you haven’t already subscribed yet, subscribe now for.

Content 171
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RingRevenue Creates A New Performance Marketing Revenue Channel

InfoChachkie

If you haven’t already subscribed yet, subscribe now for free weekly Infochachkie articles! Additionally, they might do a lot of paid search advertising and as a result want to get better ROI on their paid search and see which keywords are generating phone calls and revenue for them.

Marketing 209
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Henry Blodget Loves to Blog: The remaking of a disgraced Wall Street analyst

From the Venture Trenches

Recently Ken Auletta wrote an in-depth seven-page article in the New Yorker on Blodget pre-empting what some are surmising is a move back Wall Street. In 2001 GoTo.com the pioneer of paid search and the pay per click model was looking to raise more money in a secondary offering and was considering Merrill Lynch as one of the underwriters.

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Henry Blodget Loves to Blog: The remaking of a disgraced Wall Street analyst

From the Venture Trenches

Recently Ken Auletta wrote an in-depth seven-page article in the New Yorker on Blodget pre-empting what some are surmising is a move back Wall Street. In 2001 GoTo.com the pioneer of paid search and the pay per click model was looking to raise more money in a secondary offering and was considering Merrill Lynch as one of the underwriters.

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Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

free weekly Infochachkie articles! Paid Search – Customers which click on sponsored ads associated with search keywords fall into this category. Google’s market capitalization is in the stratosphere for a reason – keyword search advertising is highly effective. Decreasing Your Customer Acquisition Costs.

Customer 164