socalTECH
SEPTEMBER 17, 2009
For today's Insights and Opinions article, we have a piece from Tracy Olmstead Williams, of Olmstead Williams Communications, talking about the bold new world of social media: Social Media, like Global Warming, has now left doubters behind. Tags: insights opinions social media marketing press.
Startup Professionals Musings
SEPTEMBER 28, 2012
When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” Dell announced years ago that it had earned $3 million in revenue from using Twitter, and other businesses report daily on increases in web traffic up to 800%.
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SoCal CTO
MARCH 12, 2007
skip to main | skip to sidebar SoCal CTO Monday, March 12, 2007 MyShape Article - Analyst Misses the Point The NY Times did a piece today on MyShape, a start-up in Pasadena - Log in Your Measurements, and the Clothes May Fit. User Interface Beyond the Web Site ► November (7) Negative Customer Acquisition Costs - Creative Sta.
Tech Zulu Event
MARCH 24, 2016
For new businesses, social media marketing may seem a bit overwhelming. Here are four steps to help you get started building a great social media presence. Construct a social media style guide. The post Social Media Brand Image Guidelines for New Businesses appeared first on TechZulu.
Startup Professionals Musings
SEPTEMBER 27, 2011
As of today, I will have published an article here for entrepreneurs and startups every day for the last 1001 days, since I started Startup Professionals Musings near the close of 2008. Social media is a huge resource for entrepreneurs. Sadly, too many entrepreneurs still think social media is only for play, rather than work.
Startup Professionals Musings
FEBRUARY 21, 2020
Anticipate and establish supporting social media accounts. Customers expect consistency of your brand name across all channels, so don’t pick a web site name if the comparable name is available or already taken on relevant social media. It’s easier, cheaper, and quicker to pivot at this stage rather than later.
Both Sides of the Table
JULY 15, 2011
This article originally appeared on TechCrunch (this version is slightly different). Most web publishers measure where their traffic is coming from using an analytics package such as Google Analytics, Omniture or Core Metrics. These were good packages in the pre social media world at helping figure out who was driving your traffic.
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