Both Sides of the Table

JULY 16, 2013

It is what is commonly referred to as “vanity metrics” as in, “Look at how many more followers I got us! Customers have long included some of the biggest names in social commerce and online gaming plus startups like TopSpin, Local Response, Maker Studios, StockTwits and the like. The other major pilot customer was.

Marketing 307

Marketing Technical Review Startup Tool 307

Startup Professionals Musings

APRIL 15, 2010

Blogging has come a long way in the past few years, from a social release for narcissists, to today’s required vehicle for promoting your business and gaining valuable online exposure, ultimately bringing in more customers. Here are some tips I’ve gleaned from experience: Make your blog your website. Add content regularly.

Blogging 48

Blogging Search Engine Optimization Startup Writing 48

Startup Professionals Musings

JUNE 13, 2015

Every business should look at its cost of customer acquisition (COCA) and return on investment (ROI) twice a year and after each campaign. The big three, which have 90 percent of everything you need, include blogging (Wordpress or Blogger), microblogging (Twitter), and social networks (Facebook or LinkedIn). Marty Zwilling.

Social Media 108

Social Media Media Marketing Resource 108

InfoChachkie

DECEMBER 2, 2009

As noted in Pour and Stir Part I , the key to the successful execution of this strategy is managing the following equation: The cost to acquire a customer < lifetime value of a customer. Decreasing Your Customer Acquisition Costs. This is equivalent to being handed a free customer for every ten customers you acquire.

Customer 164

Customer Custom Advertising SEM 164

Startup Professionals Musings

DECEMBER 1, 2013

Every business should look at its cost of customer acquisition (COCA) and return on investment (ROI) twice a year and after each campaign. The big three, which have 90 percent of everything you need, include blogging (Wordpress or Blogger), microblogging (Twitter), and social networks (Facebook or LinkedIn). Marty Zwilling.

Social Media 103

Social Media Media Marketing Startup 103

Startup Professionals Musings

DECEMBER 23, 2017

Every business should look at its cost of customer acquisition (COCA) and return on investment (ROI) twice a year and after each campaign. The big three, which have 90 percent of everything you need, include blogging (Wordpress or Blogger), microblogging (Twitter), and social networks (Facebook or LinkedIn). Marty Zwilling.

Media 59

Media Marketing Social Media Resource 59

Startup Professionals Musings

OCTOBER 23, 2012

Every business should look at its cost of customer acquisition (COCA) and return on investment (ROI) twice a year and after each campaign. The big three, which have 90 percent of everything you need, include blogging (Wordpress or Blogger), microblogging (Twitter), and social networks (Facebook or LinkedIn). Marty Zwilling.

Media 92

Media Social Media Marketing Resource 92

Jason Nazar

AUGUST 15, 2013

Referring Traffic / Press. Helpful Resources about Search Engine Traffic : 68 Helpful SEO Tools. Referring Traffic / Press. The type of sites that might link into you are blogs, traditional press online, forums or bulleting boards, or content rich sites that are focused on a similar topic.To Search Engines. Social Media.

Web 61

Web Social Media Content Sites 61

Jason Nazar

JANUARY 14, 2009

Referring Traffic / Press. Helpful Resources about Search Engine Traffic : 68 Helpful SEO Tools. Referring Traffic / Press - The web is interconnected, and traffic flows among sites that interlink. To make sure you maximize the potential for referring traffic: 1.) Search Engines. Social Media. Refreshing Content.

Web 62

Web Social Media Content Sites 62

SoCal Delicious

JANUARY 15, 2010

Shortcut: sebastian-x.com Blog About Blogroll Links How to cleverly integrate your own URI shortener Posted on 30 December, 2009 This pamphlet is somewhat geeky. For example when you operate a WordPress blog, you could code nearly everthing below in your 404 page (consider alternatives ). There’s a downside, though.

SEO 37

SEO IP PHP Blogging 37

SoCal CTO

FEBRUARY 10, 2016

By far the most popular post on this blog is 32 Questions Developers May Have Forgot to Ask a Startup Founder. To get us started and to grossly oversimplify performance, conceptually we can think about the system as consisting of the following elements that I’ll refer to throughout the post. Is SEO important? What do they do?

Startup 150

Startup SEO CTO Coach Web 150