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8 Tips For Startups Preparing For The Media Spotlight

Startup Professionals Musings

Now, even the earliest stage startup can rise to visibility or be forever lost by their first media spotlight, so it behooves us all to know the rules early. Most entrepreneurs I know admit to a poor first media interaction, and many are still waiting for the instant replay. On the social media side, the stakes are just as great.

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Networking Events in Los Angeles and Southern California

SoCal CTO

He talks about a bunch of the different networking events that occur in Los Angeles and other parts of Southern California. In his post, he mentions the following events / event organizers, and you should visit his post for a bit more on each of them. They put on great events. AITP-LA – Monthly events.

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How New Ventures Can Avoid Conventional Media Costs

Startup Professionals Musings

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media. Real customers.

Media 95
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Demand Media Buys CoveritLive

socalTECH

Santa Monica-based Demand Media said this morning that it has acquired CoveritLive , a developer of a live blogging platform used to provide real time commentary, reader polling, and questions and answers on live events. Demand Media was already a strategic investor in CoveritLive.

Demand 150
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Balance Your Marketing Spending Between Free and Fee

Startup Professionals Musings

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media. Real customers.

Marketing 127
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Google Cloud will launch its Los Angeles region in July

TechCrunch LA

During an event in Los Angeles today, Google specifically positioned this region as ideal for the media and entertainment industry in the area. But as Google announced today , the new Los Angeles cloud region will go live in July, making it the company’s fifth region in the U.S.

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Peter Gabriel Joins Net@50 Lineup; Tix Going Fast for July 16 Event

Xconomy

Legendary rock musician and longtime internet evangelist Peter Gabriel has joined the all-star cast of speakers for Net@50 , a historic event celebrating the 50th anniversary of the first net message—while also looking ahead to the internet’s next 50 years.

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