Remove Blogging Remove Pricing Remove Product Remove SEM
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Why The Haters are Wrong About Growth Hacking

Both Sides of the Table

In essence Muhammad thinks the “growth hacking” is a charlatan term for online marketing that consists of a bunch of everyday tasks that all online businesses should be doing: SEO, SEM, Content Marketing, Social Media, Referral Marketing, etc. “How many legs does a dog have if you call the tail a leg?

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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

If you’re a technology startup you need to excel at product, of course. The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. When I first started blogging Digg was still at its peak. But it wasn’t to be.

Marketing 379
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Why Misunderstanding Startup Metrics Can Cost You Your Business

Both Sides of the Table

In product business it is often measured over multiple purchases and assumptions are made about the repeat rates and in the enterprise or services world LTV can be based on churn rates, which are notoriously hard to predict in an early-stage business. If you can’t raise — you’re dead. End of story. LTV is imprecise.

Metrics 150
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Sales Kids With Grit – Web 2.0 Paper Routes

InfoChachkie

Since the late 1980’s, opportunities for children to run their own businesses have been supplanted episodic fundraisers in which children are asked to sell a variety of over-priced items, such as wrapping paper, community coupon books, candy, etc. He is also the author of an award-winning entrepreneurial blog infoChachkie.com.

Web 2.0 222
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Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

No one wakes up and says to themselves, “I need to buy that product I have never heard of before.” However, Search Engine Management (SEM) is not a “set and forget” exercise. Instead of billboards, affiliates own websites, many of which contain meaningful content associated with the products they advertise. It does not happen.

Customer 164
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This Week in VC Episode 6 with @Jason Calacanis: Best One Yet

Both Sides of the Table

We discussed in the video why they don’t price this money but give it as convertible debt) they don’t make announcements to the market. I first discovered it from Dharmesh Shah’s blog OnStartups. WordStream – Provides software and services that help businesses manage SEM and SEO campaigns. Short answer: no.