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7 Incentives For Testing Your Startup Marketing Early

Startup Professionals Musings

Entrepreneurs talk to customers and competitors talk to each other about the new trends and technologies they see. Before you finalize the product is the best time to talk about it and see if you can get some buzz started. Demonstrate a minimum viable product (MVP). Optimize your web history and presence.

Marketing 105
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7 Reasons To Avoid Stealth Mode For Your New Venture

Startup Professionals Musings

Entrepreneurs talk to customers and competitors talk to each other about the new trends and technologies they see. Before you finalize the product is the best time to talk about it and see if you can get some buzz started. Demonstrate a minimum viable product (MVP). Optimize your web history and presence.

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10 Keys To A Credible and Trusted Internet Web Domain

Startup Professionals Musings

Yet most startups I know experience the same shock of disappointment when they first open up their website to offer their “million dollar idea” product, and nobody comes. Publish a regular blog, contribute to relevant social networks, and highlight several videos, podcasts, or eBooks of you and your technology.

Web 117
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Start With a Business Blog as Your Website

Startup Professionals Musings

Blogging has come a long way in the past few years, from a social release for narcissists, to today’s required vehicle for promoting your business and gaining valuable online exposure, ultimately bringing in more customers. Here are some tips I’ve gleaned from experience: Make your blog your website. Anchor blog in your domain name.

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10 Ways To Highlight The Credibility Of Your Website

Startup Professionals Musings

Yet most startups I know experience the same shock of disappointment when they first open up their website to offer their “million dollar idea” product, and nobody comes. Publish a regular blog, contribute to relevant social networks, and highlight several videos, podcasts, or eBooks of you and your technology.

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10 Steps to a Memorable Website for Your Startup

Startup Professionals Musings

Yet most startups I know experience the same shock of disappointment when they first open up their website to offer their “million dollar idea” product, and nobody comes. Publish a regular blog, contribute to relevant social networks, and write a “white paper” on your technology. Put yourself on the site. They will exit quickly.

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Stealth Mode Entrepreneurs Only Increase the Risk

Startup Professionals Musings

I believe stealth makes sense for large companies who can be sued for “pre-announcing” a new product to stall the market or kill a competitor. It also makes legal sense to never disclose the details of your patent application, before the product is ready to ship. Deliver minimum product and iterate.