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Why Hulu is the OPEC of Online Video

Both Sides of the Table

The formation of Hulu was defensive – designed to stop another YouTube or Napster from emerging and causing disruption to the TV industry. To say that the tech elite were cynical of Hulu’s launch would be an understatement , but by the time it launched just a few months later it was getting great reviews. Here is my case: 1.

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How FilmBreak Is Bringing Data and Analytics To Hollywood, with Darren Marble

socalTECH

One of those is Hollywood-based FilmBreak (www.filmbreak.com), which is applying the world of social networking, media, and the Internet to help film-makers gain access to the analytics and insights they need to better market their films. I was selling products to Live Nation, Demand Media, Kelly Blue Book, Rovi, and the Screen Actors Guild.

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Twiistup 6 Highlights

Both Sides of the Table

In SoCal we are also leaders in affiliate marketing (Commission Junction), Internet video (Hulu) and bringing local businesses online (ReachLocal). Now back to work – we’ve got a venue to get booked. We are also home to DemandMedia (Richard Rosenblatt) and Mahalo (Jason Calacanis). We have accomplished much yet have much work to do.

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