What The Heck Does “Traction” Really Mean To A VC?
InfoChachkie
OCTOBER 8, 2012
Once people who do not know you and have no vested interest in your company's success begin expending their time, money and resources to leverage your value proposition, you are gaining traction. In a like manner, proudly profess your traction to your target VCs until they either write you a check or ask you to look elsewhere.
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