Startup Professionals Musings

FEBRUARY 25, 2022

I’m sure you have all noticed how today’s customers have changed the way they shop, but I still find, as an advisor and consultant, that many of you aren’t sure how to deal with the new mode, or are still waiting for things to get back to the old normal. Convenience is in the eye of the customer, not your company.

Demand 126

Demand Customer Custom Startup 126

Startup Professionals Musings

SEPTEMBER 25, 2020

The world keeps changing, and visible business strategies that worked well in the past, including being the premium brand or low price producer, simply don’t get the customer loyalty they once did. Today, customers are looking for real relationships, a memorable shopping experience, and satisfaction of a higher purpose.

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Customer Custom Satisfaction Examples 133

Both Sides of the Table

DECEMBER 7, 2014

I spend a lot of time with startups and thus hear many companies talk about their approach to sales and their interactions with customers. From these meetings you can really tell the leaders that care deeply about their customers and those the look down on them. You’d be very wrong. Contrast that with a VC conversation I had.

Customer 341

Customer Custom Venture Capital Software Review 341

socalTECH

JULY 10, 2019

in seed funding, from E&A Venture Capital and SOSV. We spoke with CEO and co-founder Spencer Price to learn more about the company. Spencer Price: Halla is the only software company to dynamically profile human tastes so we can help people make better choices. Spencer Price: That's a fair question. What is Halla?

Pricing 113

Pricing Startup North Hollywood Platform 113

Berkonomics

JULY 23, 2011

They are: Price. Companies that compete on price rarely compete against others who emphasize service or quality. Internet resellers have a better chance to combine price and quality than those with much more fixed overhead occupying a bricks-and-mortar physical presence in the community. Innovation.

Pricing 197

Pricing Examples Class Course 197

Both Sides of the Table

DECEMBER 11, 2022

Something happened in the past 7 years in the startup and venture capital world that I hadn’t experienced since the late 90’s — we all began praying to the God of Valuation. How might our next phase of the journey seem brighter, even with more uncertain days for startups and capital markets? What happened? And it changed the culture.

Venture Capital 466

Venture Capital Startup Marketing Pricing 466

Startup Professionals Musings

NOVEMBER 17, 2018

For decades, efforts to satisfy customers have been built around demographics – capitalizing on race, ethnicity, gender, income, and other attributes. Customer personalities define customer experience, and sets what they love, and what they hate. Display real customer value feedback versus value claims.

Customer 100

Customer Custom Social Media Training 100

SoCal CTO

MARCH 1, 2010

Startup Killer: the Cost of Customer Acquisition | For Entrepreneurs , February 2, 2010 Looks at the critical equation around customer acquisition cost vs. customer lifetime value similar to what I discussed in Startup Metrics but in more depth. Great stuff. This post looks at the implementation details of HTML 5 video.

Pricing 150

Pricing Acquisition Customer Custom 150

Both Sides of the Table

SEPTEMBER 15, 2022

At our mid-year offsite our partnership at Upfront Ventures was discussing what the future of venture capital and the startup ecosystem looked like. This happens slowly because while public markets trade daily and prices then adjust instantly, private markets don’t get reset until follow-on financing rounds happen which can take 6–24 months.

Venture Capital 416

Venture Capital Marketing Technical Review Seed Funding 416

Startup Professionals Musings

MARCH 16, 2019

Today’s customers are overloaded and overwhelmed by too much information, so making a decision is a challenge. You may think this is only important to your marketing and sales people, but in reality it doesn’t matter how great your product or technology might be, you won’t succeed if you don’t understand your target customer decision process.

Customer 107

Customer Custom Sales Social Media 107

socalTECH

DECEMBER 28, 2017

This morning, we have a contribution from investor and investment banker Peter Cowen of Sutton Capital Partners. Sutton Capital Partners is a technology investment banking firm and we are, investors in local SaaS/subscription companies and is well known as the host of the annual Recurring Revenue Conference.

Capital 124

Capital Southern California SaaS SoCal 124

Both Sides of the Table

SEPTEMBER 10, 2021

how on Earth could the venture capital market stand still? One of the most common questions I’m asked by people intrigued by but also scared by venture capital and technology markets is some variant of, “Aren’t technology markets way overvalued? With the enormous changes to our economies and financial markets?—?how Of course we can’t.

Venture Capital 471

Venture Capital Writing Invest Pricing 471

socalTECH

JULY 22, 2020

According to the company, the round--a Seed-2 funding--was led by Okapi Capital, and also included The Cove Fund, Early Light Ventures, SaaS Venture Capital, and Stage Venture Partners and Brad Perry (co-founder of Dealer Socket), along with others. in a funding round. The founder and CEO of TrackStreet is Andrew Schydlowsky.

Artificial Inteligence 124

Artificial Inteligence Santa Barbara SaaS Venture Capital 124

Berkonomics

AUGUST 3, 2023

The subject of raising money is critical to many businesses and a passing option to others, depending upon the capital efficiency of the enterprise. You will realize much more from the ultimate sale of your business even if at a considerably lower price than if splitting the proceeds with investors.

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Venture Capital Startup Class Invest 295

Startup Professionals Musings

SEPTEMBER 9, 2018

In today’s totally interconnected world with its abundance of information, choices, and marketing, how your customers buy has drastically changed. Whether you are an executive, an entrepreneur, a marketer, or a salesperson, it’s time to look beyond how you sell, and focus on how your customers buy.

Customer 94

Customer Custom Social Media Startup 94

Both Sides of the Table

JULY 29, 2010

We received so much positive feedback from our This Week in Venture Capital show walking through valuation calculations & term sheets that we decided to do a Q&A show this week to address topics that entrepreneurs want to learn about. on the entrepreneur side of the table) when I raised at too high of a price. This is wrong.

Venture Capital 282

Venture Capital Capital Startup Pricing 282

Startup Professionals Musings

JUNE 11, 2023

For decades, efforts to satisfy customers have been built around demographics – capitalizing on race, ethnicity, gender, income, and other attributes. Customer personalities define customer experience, and sets what they love, and what they hate. Display real customer value feedback versus value claims.

Customer 131

Customer Custom Social Media Training 131

TechCrunch LA

SEPTEMBER 21, 2021

Los Angeles-based Just says it uses telematics “to reward safe drivers and reduce insurer bias” by looking at factors such as how, when and where customers drive, rather than factors such as ZIP code or marital status as most traditional insurers do. For its part, MetroMile charges customers a base rate plus a per mile rate.

Startup 203

Startup Customer Custom Los Angeles 203

Berkonomics

AUGUST 21, 2013

Growing companies usually require more working capital during their periods of rapid growth. In past insights we have calculated the amount of additional capital needed for a business as it grows, and the additional capital required is often surprisingly large.

Capital 153

Capital .Net Equity Pricing 153

TechCrunch LA

MARCH 2, 2021

But what started in the gaming world quickly spun out as the company slashed prices to $500 per month for its services. “ We were targeted to a small number of very premier customers. The pandemic also helped as artists who were cut off from their audiences began to explore alternative ways to reach fans — and make money.

Tool 315

Tool Commerce .Net Entertainment 315

Startup Professionals Musings

OCTOBER 22, 2016

For decades, efforts to satisfy customers have been built around demographics – capitalizing on race, ethnicity, gender, income, and other attributes. Customer personalities define customer experience, and sets what they love, and what they hate. Display real customer value feedback versus value claims.

Customer 97

Customer Custom Social Media Training 97

Startup Professionals Musings

JULY 19, 2014

Today’s customers are much more in control of their buying decision, as they have more choices and more information than ever before. Bloom’s recent book, “ The New Experts: Win Today''s Newly Empowered Customers.” Capitalize on the multiplier moment. These decisive moments, and how to respond, are outlined in Robert H.

Customer 98

Customer Custom Entrepreneur Startup 98

Berkonomics

JANUARY 28, 2021

I can’t tell you how many times I’ve walked away from deals where the entrepreneur insists on a start-up pre-money valuation that is so high, no angel could expect to make a return upon the investment, even with a reasonable sales price for the company down the road. And here’s the “why.”. Lessons founders learned.

Outsource Development 156

Outsource Development Startup Outsource Venture Capital 156

Both Sides of the Table

APRIL 19, 2011

He is very hands-on and helpful – especially for any company looking into customer acquisition. What better than to have capital from somebody who has actually done it in the trenches? Matt’s commitment to re-investing in tech startups is reminiscent to this great Fred Wilson post of “recycling capital. &#.

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Acquisition Startup Customer Custom 304

Startup Professionals Musings

OCTOBER 25, 2019

I’m more convinced that technology merely enables disruption, and changing customer interests and needs really causes it. Other companies keep the focus on their customers, and seem to thrive on disruption, much less survive. They make it their top business priority to understand, anticipate, and gratify customers’ needs.

Customer 54

Customer Custom Technical Review Design 54

Startup Professionals Musings

AUGUST 30, 2015

Today’s customers are much more in control of their buying decision, as they have more choices and more information than ever before. Bloom’s classic book, “ The New Experts: Win Today's Newly Empowered Customers.” Capitalize on the multiplier moment. These decisive moments, and how to respond, are outlined in Robert H.

Customer 101

Customer Custom Startup Course 101

Startup Professionals Musings

JULY 14, 2023

These plans just list a few key competitors out there now, compare feature richness, quality considerations, and pricing. You are never the only alternative, hopefully just the best, in price, utility, and satisfaction. At some level of function, availability, and price performance, customers jump ship away from you.

Competition 88

Competition Startup Framework Pricing 88

Startup Professionals Musings

OCTOBER 16, 2023

Projecting financials is a natural extension of the homework every entrepreneur needs to do on customer opportunity size, product costs, pricing, competition and customer value. Project your cash burn rate to keep at least 18 months between venture capital or angel investments. Forecast sales-volume expectations.

Startup 116

Startup Pricing Sales Statistics 116

Startup Professionals Musings

FEBRUARY 12, 2018

Today’s customers are much more in control of their buying decision, as they have more choices and more information than ever before. Bloom’s classic book, “ The New Experts: Win Today's Newly Empowered Customers.” Capitalize on the multiplier moment. These decisive moments, and how to respond, are outlined in Robert H.

Customer 52

Customer Custom Startup Course 52

TechCrunch LA

SEPTEMBER 13, 2021

GrubMarket , which provides software and services that help link up and manage relationships between food suppliers and their customers — which can include wholesalers and other distributors, markets and supermarkets, delivery startups, restaurants, and consumers — has picked up $120 million in a Series E round of funding.

Startup 249

Startup Platform Software Los Angeles 249

Berkonomics

NOVEMBER 18, 2021

You’ve figured out your channels of distribution, pricing model and how to support your growing list of customers. At about $6 million in revenue, there are so many new customers that product or service quality is stretched to the limit, and complaints about quality surface in quantities you never experienced previously.

Class 156

Class Customer Custom Email 156

Startup Professionals Musings

OCTOBER 21, 2022

The price of entry can be less than $10,000, so the competition is huge and growing rapidly. The ideal business model is to establish a direct-to-consumer service that enables you to bill the customer directly. Position yourself to capitalize on the next frontier. Offer premium services after user is hooked. Marty Zwilling.

Develop 138

Develop Development Platform Mobile 138

socalTECH

FEBRUARY 26, 2020

Solana Beach-based Flock Freight , a startup which develops software which uses algorithms to pool multiple, less-than-truckload freight shipments together so they can take advantage of full truckload pricing, has raised $50M in a Series B funding, according to the company. The funding was led by SignalFire and GLP Capital Partners.

Pricing 124

Pricing Funding Capital Help 124

Startup Professionals Musings

OCTOBER 24, 2020

These plans just list a few key competitors out there now, compare feature richness, quality considerations, and pricing. You are never the only alternative, hopefully just the best, in price, utility, and satisfaction. At some level of function, availability, and price performance, customers jump ship away from you.

Competition 151

Competition Startup Framework Pricing 151

Berkonomics

JUNE 11, 2015

In my case as a young software entrepreneur, I had a different approach: Fail Locally, one customer at a time. You just had to be lucky, write reasonably good code and land in an industry with some legs, and of course, treat the customer well. And I would learn customer service. In this way I learned a great deal.

Customer 120

Customer Custom Writing Southern California 120

Startup Professionals Musings

DECEMBER 21, 2022

As an entrepreneur, it’s never too early to set the culture you need for a thriving business, as well as thriving employees, customers, partners, and vendors. This requires spending the extra time needed to really get to know your employees, vendors, and customers, and letting them get to know you.

Training 127

Training Customer Custom Social Media 127

TechCrunch LA

JUNE 18, 2022

This week, we saw the interconnectedness of major institutions as crypto lending protocol Celsius stuttered and brought down Ethereum prices with it as investors feared a price collapse brought on by reportedly over-leveraged players like 3 Arrows Capital. Three Arrows Capital, Pantera Capital and Dragonfly Capital.

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Newsletter Platform Capital Marketing 278