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5 Keys To The Culture Change Required For Innovation

Startup Professionals Musings

I like his summary of the challenges involved, real case studies, and especially his recommended building blocks to a culture of perpetual innovation in any company: Extract and instill a long-term vision in your team. Your people on the customer front lines have the input you need on institutional changes required.

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Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

As noted in Pour and Stir Part I , the key to the successful execution of this strategy is managing the following equation: The cost to acquire a customer < lifetime value of a customer. Decreasing Your Customer Acquisition Costs. This is equivalent to being handed a free customer for every ten customers you acquire.

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Top 120 Startup Posts for 2010

SoCal CTO

First Principles. Steve Blank , January 25, 2010 10 Tips for Adding Game Mechanics to a Non-Gaming Service - ReadWriteStart , September 21, 2010 Startups & VCs: Learn How to Design, Market, & Eat Your Own. -

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