socalTECH

NOVEMBER 24, 2009

Los Angeles-based The Rubicon Project , the online advertising optimization firm backed by Clearstone, Mayfield, IDG, and Peacock Equity, said today that it has enhanced its "Certified Inventory" program with a partnership with AdSafe Media. Financial details of the relationship were not disclosed. READ MORE>>.

Clearstone 124

Clearstone Advertising Equity Sites 124

socalTECH

APRIL 14, 2010

Los Angeles-based Rubicon Project has launched an updated sales and pricing application aimed at premium advertisers, the firm said today. product allows publishers to gain transparency on the level of geographic region, partner, site, and price. According to Rubicon, its Permission Control 2.0

Product 140

Product Clearstone SaaS Advertising 140

socalTECH

SEPTEMBER 1, 2009

Los Angeles-based Rubicon Project , which provides online advertising optimization for web publishers, reports this morning that its latest advertising market survey finds that CPMs are up "significantly" in Q2. Rubicon is venture backed by Clearstone Venture Partners, Mayfield Fund, and IDG Ventures, and has raised $33M in funding.

Clearstone 165

Clearstone Advertising Pricing Report 165

socalTECH

MARCH 24, 2011

Los Angeles-based online advertising firm Rubicon Project announced this morning that it has hired three new executives. Rubicon Project is headed by Frank Addante, and develops ad optimization technology for web publishers, helping them to pick the best ad networks to optimize revenue on their web site. READ MORE>>.

Clearstone 113

Clearstone Oracle Web Advertising 113

socalTECH

APRIL 13, 2009

Los Angeles-based Rubicon Project , which operates an online advertising optimization service, is announcing this morning that the firm has raised $13M more in a combination of equity and debt. According to Rubicon, the follow on funding round brings its total raised to $33M. READ MORE>>.

Clearstone 100

Clearstone Equity Advertising Research 100

socalTECH

NOVEMBER 13, 2008

Rubicon, which is venture backed by Clearstone Venture Partners, IDG Ventures, and Mayfield, said that it has hired on Josh Wexler as Director of Strategic Publisher Acquisition, who will head up its New York offices. The new location is in addition to the company's existing offices in Los Angeles and San Francisco.

Clearstone 100

Clearstone Santa Monica Advertising Web 100

socalTECH

JANUARY 16, 2009

Visitors to our web site are most likely familiar with our Insights and Opinions section, where we share advice, opinions, insights, and more from our readers. Frank Peters , of the Frank Peters Show, talks with Clearstone Ventures' Jim Armstrong about Trouble in Venture Capital. Mixergy's Andrew Warner --who organizes the Lunch 2.0

Venture Capital 100

Venture Capital Web Orange County Mixergy 100

socalTECH

FEBRUARY 23, 2009

Los Angeles-based Rubicon Project , the venture funded online advertising effort run by Frank Addante, is reporting this morning that advertising CPMs were flat in Q4, even as the firm said it had an 30 percent growth in revenue across its publishers. READ MORE>>.

Clearstone 100

Clearstone Advertising Report Entertainment 100

socalTECH

MAY 27, 2009

A few months ago, Peter Lee --a venture local capitalist who has served at firms such as Prism Ventures and Clearstone Ventures Partners--joined a relatively unknown venture firm here in Southern California, Baroda Ventures (www.barodaventures.com). It will be interesting to see what happens with the Los Angeles venture capital market.

Southern California 113

Southern California Venture Capital Startup SoCal 113

socalTECH

JULY 13, 2009

GRP has just recently closed on a new $200M fund, and Mark has been one of the more active venture capitalists in the Los Angeles area in recent months. billion to Yahoo, we did CitySearch, we invested in the largest travel site in Europe, called LastMinute.com, and also CyberSource--a number of very early stage, Internet companies.

GRP Partners 157

GRP Partners Southern California Santa Barbara Rustic Canyon 157