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6 Marketing 101 Tips For Technology Entrepreneurs

Startup Professionals Musings

You can have the best technology, but if customers don’t know you exist, or they don’t know how your technology solves a real problem for them, your startup will fail. Yet I see many technology entrepreneurs that focus on the basics of marketing too little and too late. Marketing is everything these days. Marty Zwilling.

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Reflections On 2018: Matt Stodder, Startup Boost LA

socalTECH

During the holiday season, our tradition over the last few years has been to post reflections on the past year and some predictions for 2019 from Southern California's technology industry. Are there any technology innovations, gadgets, devices, software, that you found most interesting in 2018?

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5 Tactics To Minimize Meeting Time And Get More Done

Startup Professionals Musings

If you are like most entrepreneurs I know, there just aren’t enough hours in a day to get all your own work done, as well as run the many one-hour meetings each team member seems to demand for decisions and mentoring. For one-on-one coaching from the startup founder, I call this approach five-minute mentoring.

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10 Keys To Raising Your New Venture Funding Potential

Startup Professionals Musings

For startups, the entrepreneur and founder is almost always the face of the company. Positive people management elements include good communication skills, building strong teams, finding time for coaching, strong people relationships, and facilitating growth and succession. Leadership brand development.

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6 Keys To Marketing That Many Entrepreneurs Overlook

Startup Professionals Musings

You can have the best technology, but if customers don’t know you exist, or they don’t know how your technology solves a real problem for them, your startup will fail. Yet I see many technology entrepreneurs that focus on the basics of marketing too little and too late. Marketing is everything these days.

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What Makes an Entrepreneur? Four Letters: JFDI

Both Sides of the Table

(In case it’s not obvious it’s a play on the Nike slogan, “Just Do It.&# ) I believe that being successful as an entrepreneur requires you to get lots of things done. Entrepreneurs make fast decisions and move forward knowing that at best 70% of their decisions are going to be right. This paralyzes most people.

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6 Marketing Specifics That Apply To Every New Venture

Startup Professionals Musings

You can have the best technology, but if customers don’t know you exist, or they don’t know how your technology solves a real problem for them, your startup will fail. Yet I see many technology entrepreneurs that focus on the basics of marketing too little and too late. Marketing is everything these days.

Marketing 141