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Your Product Needs to be 10x Better than the Competition to Win. Here’s Why:

Both Sides of the Table

Summary notes, as always, provide below. He invented the category of sponsored search. He was a life-long entrepreneur and the first business he created out of college (actually, he founded it while he was at Caltech) was a company that manufactured high quality audio speakers. It was a pleasure to write them myself.

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Sustainable Strategies for Internet Startup Success

Startup Professionals Musings

But the low cost also means that your competition will also be there in force. Search engines. If you web site is not optimized for search engines (SEO), all your online content and marketing efforts are wasted. Paid search” will mitigate this to some extent, but is not a sustainable strategy. like Google.

Startup 96
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7 Strategies For Beating The Failure Odds Online

Startup Professionals Musings

But the low cost also means that your competition will also be there in force. In the latest book by business guru Joe Wozny, “ The Digital Dollar: Sustainable Strategies for Online Success ,” I found a good summary of some great strategies, with some practical advice on how to implement them: Understand what’s in a name on the Internet.