Both Sides of the Table

JULY 1, 2010

He calls it his “Tom Sawyer&# company. Scott’s first big foray into industry-changing companies came with CarsDirect, an IdeaLab company where he was the initial founder & CEO. Scott left the company, which eventually IPO’d and became Internet Brands. And it carries no inventory. a fbFund winner.

Zag 248

Zag Truecar Venture Capital CarsDirect 248

SoCal CTO

JANUARY 31, 2011

When I talk to the founders of one of these “eHarmony of” companies, one of the hardest problems is how to predict and test the concept in the early days – before you have scale. In fact, if you do both, it’s called a Zig-Zag strategy. A really great example of this is described by Steve Rentoid in Inventing Demand.

eHarmony 204

eHarmony Marketing Startup Zag 204

SoCal CTO

JANUARY 31, 2011

When I talk to the founders of one of these “eHarmony of” companies, one of the hardest problems is how to predict and test the concept in the early days – before you have scale. In fact, if you do both, it’s called a Zig-Zag strategy. A really great example of this is described by Steve Rentoid in Inventing Demand.

eHarmony 196

eHarmony Marketing Startup Zag 196