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Can you defend your pricing niche against your competition?

Berkonomics

There can be nothing more important in your business planning that selecting the proper pricing niche, making your story clear using that niche, and the defending your position against the competition. There are five major classes or niches a company should examine and make its own in calculating positioning in the marketplace.

Pricing 226
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So, what’s a company board good for, anyway?

Berkonomics

Email readers, continue here…] Generative thinkers are relentless in asking questions that get to the core of an idea, often making the originator think more deeply about the effects over a longer period of time. These are generative thinking questions. Generative. or “How about the public relations impact?”

Company 156
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Need money? Read this!

Berkonomics

Friends, family and fools: [Email readers, continue here…] This term, although pejorative, describes the typical mix of early investors in a small, young growing business. Venture, private equity and more: Here we lump a large number of investor classes into one. These include Y-Combinator and TechStars, among others.

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Recognize your five critical business risks.

Berkonomics

Is there a market for your class of product at all? Email readers, continue here…] Too often the person you call your chief financial officer is trained in accounting, which is primarily a process of looking backward over events in the past. Fourth is competitive risk. First, there is market risk. Third is finance risk.

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What’s a company board good for, anyway?

Berkonomics

Email readers, continue here…] Generative thinkers are relentless in asking questions that get to the core of an idea, often making the originator think more deeply about the effects over a longer period of time. Which leads us to the second class of creative board thinking…. These are generative thinking questions. Generative.

Company 243
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Are you thinking of the end game when managing your business?

Berkonomics

Most businesses fall into the class of those that can be sold someday to a willing buyer. Email readers, continue here…] All businesses and their management should be aware and perhaps planning for the end game, and that includes boards of directors as well. Is your business one that may be sold for profit someday?

Class 226
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With Greathouse Comes Great Responsibility

InfoChachkie

I thought this post might be of interest to some of my readers, as it offers a glimpse into my approach to teaching entrepreneurship. . Design together, the course that introduced the idea for brightblu, they were concurrently taking three other classes: Entrepreneurship, Entrepreneurial Marketing and Art of the CEO.

Class 231