Startup Professionals Musings

OCTOBER 6, 2023

Others schedule exhaustive training sessions for everyone on the team, including showcase customers, to make sure that everyone paints a consistent picture. Due diligence always involves on-site visits, informal discussions with any or all members of the team, vendors, and good customers as well as bad. Traction in the marketplace.

Technical Review 118

Technical Review Startup Satisfaction Invest 118

Startup Professionals Musings

DECEMBER 29, 2014

Most businesses spend big money testing their brand logo, catchy marketing phrases, and demographics, but spend little time training and validating that their employees can and do deliver memorable experiences to their customers. They have to out-behave and outperform your competition. Keep your team happy to create engaged customers.

Customer 106

Customer Custom Training Satisfaction 106

Startup Professionals Musings

AUGUST 27, 2017

Most businesses spend big money testing their brand logo, catchy marketing phrases, and demographics, but spend little time training and validating that their employees can and do deliver memorable experiences to their customers. They have to out-behave and outperform your competition. Keep your team happy to create engaged customers.

Customer 69

Customer Custom Training Satisfaction 69

Startup Professionals Musings

MARCH 3, 2023

These requirements must be based on market analysis, expert input, and existing customer feedback. It allows all members of your team, including marketing, support, and sales, to size and build the business plan processes they need to find customers, deliver, and maintain grow the business. Provide details on the business model.

Product 112

Product Summary Activity Entrepreneur 112

Startup Professionals Musings

APRIL 18, 2021

This is the last step of the process, where surprises in the evaluation of the management team, documentation, and personnel problems can derail the investment. Some startups do nothing to prepare for the due diligence process, assuming the people and business plan documents will speak for themselves. Sales and marketing strategy.

Technical Review 152

Technical Review Startup Satisfaction Summary 152

Startup Professionals Musings

AUGUST 3, 2020

On the product side, once you have a proven product and business model, all you need is money to build inventory, and a sales and marketing operation to drive the business. With services, scaling the business often implies cloning yourself, since you are the intellectual property and the competitive advantage.

Startup 174

Startup Training Services Writing 174

Both Sides of the Table

NOVEMBER 1, 2009

As organizations we have become more open and I believe this is great for businesses and their customers. We spent time out in the marketplace talking with customers, looking at their solutions, comparing ourselves with our competition and then squirreling ourselves away in our offices designing our next set of features.

Organization 280

Organization Customer Custom Tips 280

Startup Professionals Musings

SEPTEMBER 1, 2013

Most businesses spend big money testing their brand logo, catchy marketing phrases, and demographics, but spend little time training and validating that their employees can and do deliver memorable experiences to their customers. They have to outbehave and outperform your competition. Keep your team happy to create engaged customers.

Customer 97

Customer Custom Training Satisfaction 97

Startup Professionals Musings

FEBRUARY 16, 2018

The market is changing so fast these days, and if you are not planning a solution today for tomorrow’s customers, you may be setting yourself up for failure and don’t even realize it. There are many free generalized tools, including Google Trends , which can be used to track customer behavior in looking for things that don’t exist yet.

Customer 57

Customer Custom Technical Review Software Review 57

Startup Professionals Musings

NOVEMBER 23, 2022

The result is fewer and fewer new ideas are volunteered by prospective leaders and key team members, and the business suffers from poor customer satisfaction or loss of market share. Find other situations that led to success, or explain why the environment, competition, or opportunity has changed to reduce the risk of failure.

Ideas 116

Ideas Netflix Resource Customer 116

Startup Professionals Musings

JANUARY 24, 2021

Others schedule exhaustive training sessions for everyone on the team, including showcase customers, to make sure that everyone paints a consistent picture. Due diligence always involves on-site visits, informal discussions with any or all members of the team, vendors, and good customers as well as bad. Traction in the marketplace.

Technical Review 151

Technical Review Startup Satisfaction Invest 151

Startup Professionals Musings

JUNE 18, 2023

Finally you create and document your recipe (business plan). If you can’t identify customer interest, it doesn’t matter how good your product is. Don’t be afraid to test your ultimate entree on customers. Have you projected sales and marketing costs, cash flow, and capital requirements? Make them “feel the love.”

Startup 112

Startup Coach Metrics Marketing 112

Startup Professionals Musings

JULY 30, 2010

In my own effort to keep up with the times, I just finished a new book by Landy Chase, titled “ Competitive Selling: Out-Plan, Out-Think, Out-Sell to Win Every Time.” This concept applies equally well to convincing investors to fund you, employees to join you, or customers to buy from you. Establish the competitive playing field early.

Competition 92

Competition Entrepreneur Startup Customer 92

Startup Professionals Musings

DECEMBER 30, 2020

You alone will never find enough hours in a day to keep with all the challenges of sales, support, and scaling the business, in addition to developing and delivering your solution. It starts with documenting and communicating a real purpose and mission in terms everyone can get excited about. Survival requires regular updates.

Entrepreneur 173

Entrepreneur Patents Startup Technical Review 173

Startup Professionals Musings

MAY 31, 2020

These requirements must be based on market analysis, expert input, and existing customer feedback. It allows all members of your team, including marketing, support, and sales, to size and build the business plan processes they need to find customers, deliver, and maintain grow the business. Provide details on the business model.

Entrepreneur 124

Entrepreneur Startup Summary Product 124

Startup Professionals Musings

DECEMBER 18, 2022

The first page of the business plan better be an executive summary which gives the investor a taste of the financials, as well as opportunity, competition, and key executives. “I If you haven’t yet finalized the business model, cost projections, and customer segments, you aren’t ready for investors.

Technical Review 109

Technical Review Startup Statistics Social Media 109

Startup Professionals Musings

AUGUST 25, 2011

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. But the reality is that sellers are no longer in charge of the customer buying process. The best way to do this is with real customer interviews. Don’t start from how you want to sell.

Customer 96

Customer Custom Search Engine Optimization Summary 96

Both Sides of the Table

NOVEMBER 3, 2010

The path I went down after a few years was to hire more process driven people and devolved more daily operational ownership to people running individual functions such as product management, sales management, finance, etc. One of the most obvious places where you see this is in sales & marketing. Ditto the CFO.

Sales 296

Sales Pricing Startup Customer 296

Startup Professionals Musings

SEPTEMBER 21, 2020

Finally you create and document your recipe (business plan). If you can’t identify customer interest, it doesn’t matter how good your product is. Don’t be afraid to test your ultimate entree on customers. Have you projected sales and marketing costs, cash flow, and capital requirements? Make them “feel the love.”

Startup 156

Startup Coach Metrics Marketing 156

Startup Professionals Musings

MAY 24, 2015

Entrepreneurs need to document a process of responding to a market need, sizing opportunity, assigning a specific business model, and planning for marketing, sales, and customer satisfaction. Typically some production and delivery is outsourced, requiring formal contracts and documentation.

Outsource Development 99

Outsource Development Startup Competition Ideas 99

Startup Professionals Musings

SEPTEMBER 30, 2023

He also still gets excited to donate one percent of sales to environmental groups around the world. Document and communicate a solid business plan. These relationships must be nurtured over time, balanced against your personal life, and grow to include major customers, competitors, and potential acquirers.

Startup 94

Startup Ideas Metrics Entrepreneur 94

Startup Professionals Musings

APRIL 2, 2021

The alternative is to create systems and processes , starting before the first customer arrives, and providing the resources, documentation, and training to every team member as they come on board. Don’t fall for the old software sales pitch that more features (that you don’t need now) make it better.

Startup 107

Startup Training Guide Sales 107

Startup Professionals Musings

MARCH 21, 2020

The first page of the business plan better be an executive summary which gives the investor a taste of the financials, as well as opportunity, competition, and key executives. “I If you haven’t yet finalized the business model, cost projections, and customer segments, you aren’t ready for investors.

Technical Review 124

Technical Review Statistics Startup Social Media 124

Startup Professionals Musings

MAY 28, 2016

Entrepreneurs need to document a process of responding to a market need, sizing opportunity, assigning a specific business model, and planning for marketing, sales, and customer satisfaction. Typically some production and delivery is outsourced, requiring formal contracts and documentation.

Ideas 62

Ideas Outsource Development Startup Competition 62

InfoChachkie

NOVEMBER 15, 2011

Now, more than ever, government agencies in the US and abroad are lousy startup customers. Government customers abundantly waste both of these assets by negatively impacting a startup’s cash flows while causing it to spend unnecessary time participating in laborious approval processes and elongated sales cycles.

Startup 207

Startup Outsource Development Software Review Sales 207

Startup Professionals Musings

SEPTEMBER 2, 2018

On the product side, once you have a proven product and business model, all you need is money to build inventory, and a sales and marketing operation to drive the business. With services, scaling the business often implies cloning yourself, since you are the intellectual property and the competitive advantage.

Services 72

Services Startup Training Writing 72

Startup Professionals Musings

OCTOBER 8, 2018

As a long-time advisor to entrepreneurs and business owners, I rarely find someone who doesn’t proclaim that the business world is changing rapidly, with new technology, new customer expectations, and new cultures. Others still routinely have phone hold queues for customer contact that can last up to an hour, with no alternative options.

Technical Review 84

Technical Review Customer Custom Startup 84

Both Sides of the Table

SEPTEMBER 10, 2021

What used to be an “A” round in 2011 is now routinely called a Seed round and this has been so engrained that founders would rather take less money than to have to put the words “A round” in their legal documents. We can’t wait for customers to use the product for 12–18 months and do customer interviews or look at purchase cohorts.

Venture Capital 471

Venture Capital Writing Invest Pricing 471

Startup Professionals Musings

DECEMBER 14, 2013

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. But the reality is that sellers are no longer in charge of the customer buying process. The best way to do this is with real customer interviews. Don’t start from how you want to sell.

Startup 105

Startup Search Engine Optimization Summary Customer 105

Both Sides of the Table

APRIL 20, 2010

I recently did a post for startups on understanding sales people. They don’t love documentation. They care about the quality of what is build more than they care about end customers. Examples: - every time you release new features you need to update your technical documentation. - They’re sometimes moody.

CTO Hire 400

CTO Hire Fractional VPE Startup Outsource Development 400

Startup Professionals Musings

APRIL 7, 2017

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. But the reality is that sellers are no longer in charge of the customer buying process. The best way to do this is with real customer interviews. Don’t start from how you want to sell.

Search Engine Optimization 58

Search Engine Optimization Startup SEO Customer 58

Startup Professionals Musings

AUGUST 27, 2012

The approach I recommend is to build the investor presentation first, by iterating on the bullets with your team, and then fleshing out the points into a full-blown text-based business plan document. Here is how and why it works, including a customer-centric quantification of the benefits. Competition and sustainable advantage.

Slides 99

Slides Competition Sample Sales 99

Startup Professionals Musings

NOVEMBER 3, 2012

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. But the reality is that sellers are no longer in charge of the customer buying process. The best way to do this is with real customer interviews. Don’t start from how you want to sell.

Tips 93

Tips Search Engine Optimization Summary Startup 93

Startup Professionals Musings

JUNE 27, 2014

On the product side, once you have a proven product and business model, all you need is money to build inventory, and a sales and marketing operation to drive the business. With services, scaling the business often implies cloning yourself, since you are the intellectual property and the competitive advantage.

Services 105

Services Startup Training Writing 105

Startup Professionals Musings

AUGUST 20, 2012

A business plan is an “outward facing” document for external investors, or for C-level executives within your own company. Equally important, marketing and sales people should be able to identify benefits and marketing strategies, set prices, and validate a business model. Competition analysis. Market research and competition.

Product 92

Product Outsource Development Competition High Tech 92

Startup Professionals Musings

AUGUST 18, 2014

These requirements must be based on market analysis, expert input, and existing customer feedback. It allows all members of your team, including marketing, support, and sales, to size and build the business plan processes they need to find customers, deliver, and maintain grow the business. Provide details on the business model.

Product 101

Product Entrepreneur Summary Activity 101

InfoChachkie

MAY 11, 2015

Government prospects abundantly waste both, by negatively impacting a startup’s cash flows while causing it to spend unnecessary time participating in laborious approval processes and elongated sales cycles. It is downright criminal to lose a hard-fought sale because of crony capitalism. Good intentions will not pay your light bill.

Startup 100

Startup Sales Customer Custom 100