Customer Loyalty Can Be a Startup Competitive Edge
Startup Professionals Musings
MARCH 22, 2012
You hear a lot of talk these days about the importance of customer satisfaction, but customer loyalty is the real win. A satisfied customer is necessary, but not sufficient, to be a loyal customer who will come back repeatedly, refer their friends and family to you, and be faithful even when your price is not the lowest.
Let's personalize your content