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6 Mistakes Often Made Positioning Against Competition

Startup Professionals Musings

Don’t bash the competition. Every investor knows how vulnerable a new startup is to competitors, so investors always ask about your sustainable competitive advantage in the marketplace. That says you are competitive today, have a real barrier to entry, and the potential to remain ahead of the competition for a long time.

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How To Highlight A Sustainable Competitive Advantage

Startup Professionals Musings

Don’t bash the competition. Every investor knows how vulnerable a new startup is to competitors, so investors always ask about your sustainable competitive advantage in the marketplace. That says you are competitive today, have a real barrier to entry, and the potential to remain ahead of the competition for a long time.

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Why I Look for Obsessive and Competitive Founders

Both Sides of the Table

He wants to compete to be the lead drummer in the competitive ensemble and study under Terence, an obsessive instructor who is hell bent on winning competitions for the school. But the film has my brain buzzing all week about obsessive and competitive people. I absolutely loved the film. I loved the music. We revere musicians.

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Here’s how NOT to define your competition

Berkonomics

An entrepreneur pitches using a deck with no slide for competition. We have no competition.”. Professional investors laugh when they hear an entrepreneur come out with that one. That statement has killed more investment deals than almost any other. We investors see this all the time.

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Ouch! If I had only learned this before losing millions!

Berkonomics

Know your market and competition, or don’t spend a dime on anything else. But wait for the mic drop… [Email readers, continue here…] Here’s where some intelligent market research might have saved the company and my investment. In this case, the competition was not from a company but from a new technology.

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How I Invest

Both Sides of the Table

During the Q&A I was asked about how I make investment decisions in early-stage businesses. I know that sounds trite but it’s the best way I can describe my early-stage investments. If I don’t do both then it’s highly unlikely I will invest. I answered in the same way I always do so I thought I’d just write it publicly. “I

Invest 254
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7 Indications Your New Venture May Not Be Investable

Startup Professionals Musings

If you aren’t willing to take some risk as an entrepreneur, then don’t expect any gain. Yet everyone has limits, and every investor implicitly has similar limits on what makes a startup investable, or one to avoid at all costs. These historically have included work-at-home, restaurants, telemarketing and social-service providers.

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