Startup Professionals Musings

JUNE 4, 2021

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, despite low SEO rank). If you sell widgets, and a user is searching for widgets, your ad will appear on the first page.

PPC 154

PPC SEO Paid Search Search Engine Optimization 154

Tech.Co

JUNE 22, 2021

For publishers, it offers a potentially lucrative revenue stream — especially if the publishers can manage to refer potential customers at scale on relatively big-ticket items. As a result, Amazon managed to generate a frightening $10.4 billion on Prime Day 2020 — that's more than the annual GDP of Monaco in just two days.

Marketing 179

Marketing Buzzfeed Guide Platform 179

socalTECH

FEBRUARY 9, 2021

They typically have specific budgets lined up, and they're looking for ways to diversity, and also access new customers. A little history, we launched our product years ago, Search IQ. That product right now is on 2,000 publisher websites, it's sold under the SaaS model, and a lot of people on the free, ad-supported version.

Advertising 203

Advertising Startup Google Commerce 203

Startup Professionals Musings

MARCH 23, 2013

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, right hand column, despite low SEO rank). PPC is sometimes called “buying your way into search results.”

Paid Search 90

Paid Search PPC Organization SEO 90

Startup Professionals Musings

MAY 5, 2017

Provide online content that ranks you ahead of competitors. Having a website won’t help if customers can’t find it. They expect to find you on the first result page from search engines, and position ranking is driven by relevant keywords, new content on a regular basis, and inbound and outbound site links.

Social Media 57

Social Media Search Engine Optimization Startup Customer 57

Startup Professionals Musings

OCTOBER 3, 2010

Their computers then cleverly merge your ads with search results only when users search words imply an interest in your products. If you sell widgets, and a user is searching for widgets, your ad will appear on the same page as the search results for widgets. SEM is sometimes called “buying your way into search results.”

SEM 90

SEM Marketing Startup Search Engine Optimization 90

socalTECH

MARCH 24, 2010

The store allows in-page transactions, and never redirects them to another site, keeping them captive and leveraging impulse buys. Plus, we provide all of the back end fulfillment--it's soup to nuts--from manufacturing, to fulfillment, to customer service. There are lots of custom merchandise sites out there--how do you compete?

Van Nuys 191

Van Nuys Tech Coast Angels Startup Web 191