socalTECH

JULY 10, 2013

Los Angeles-based Payvia , which is developing mobile payment technology, and Mobile-XL , which develops software for providing access to digital services to people in Africa and India, are in a partnership, the companies said this morning. payvia mobilexl mobile payments emerging india africa' and Trinity Ventures. READ MORE>>.

Mobile 215

Mobile Silver Lake Tech Coast Angels News 215

socalTECH

MARCH 13, 2013

PublishThis , the Los Angeles startup headed by Matt Kumin, has enhanced the firm's online, content marketing and curation management tool. The firm said the latest version of its platform is aimed at brands, retailers, media companies, and trade associations, to help them scale their content efforts across digital channels.

Content 171

Content Tool Legalzoom News 171

socalTECH

NOVEMBER 6, 2012

Los Angeles-based Gumiyo (www.gumiyo.com) has been developing mobile websites for SMBs and publishers for a number of years, and recently started to offer up self-service tools to make it easy for those customers to create cross-device mobile websites. Shuki Lehavi: Mobile is such a broad term today. million units.

Mobile 219

Mobile Marketing Customer Custom 219

Both Sides of the Table

JANUARY 28, 2012

The titles were: Mobile First, Web Second. Mobile First, Web Second (continued). I know that they really impacted an entire cohort of startups because every company that was coming to pitch me businesses was (is) saying, “I’m a ‘mobile first’ company.” The power of large screen real estate.

Web 334

Web Mobile Startup Software Review 334

Startup Professionals Musings

DECEMBER 8, 2013

You have to build a web presence with marketing content to get visibility above the 51 million other new websites created last year, and attract the customers you need. A good start is a book on content marketing, “ Accelerate! ” Curation, the most efficient content. Start creating content today.

Content 114

Content Marketing Startup eBook 114

Startup Professionals Musings

JULY 20, 2020

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. His professional background includes having held marketing-executive roles at big companies as well as startups. Email marketing. Direct mail marketing.

Customer 146

Customer Custom Marketing Startup 146

TechCrunch LA

MARCH 27, 2020

Storytelling is incredibly important at Niantic and we are always looking for interesting ways to expand on the narrative of our real world mobile games,” said Ingress: The Series director Spencer McCall.

Los Angeles 152

Los Angeles Content Angel Outsource Development 152

TechCrunch LA

DECEMBER 4, 2018

market with the help of several Los Angeles-based investors. As you might expect from the name, Freeletics operates its mobile fitness coaching app on a freemium model, with tiered pricing beginning at $11.99 One of Europe’s most popular fitness applications is poised to flourish in the U.S. for one month or $74.99

Coach 264

Coach Mobile Training Netflix 264

socalTECH

APRIL 5, 2012

Actually, no thanks to Santa Monica-based Mobile Roadie. Mobile Roadie, headed by Michael Schneider , develops tools that make easy for non-programmers to create their own mobile apps. Describe what Mobile Roadie does? It's all about socialization of content, display of content, and community.

Mobile 239

Mobile Santa Monica Content Tool 239

socalTECH

MAY 21, 2014

Are you a content creator for the web? It turns out, nowadays, creating the content is only a small part of your job description The most successful YouTubers, studios, brands and agencies today are intensely focused on using social media to engage with fans, get that content out there, and grow their audience.

Downey 215

Downey Content Help Startup 215

Startup Professionals Musings

OCTOBER 27, 2012

You have to build a web presence with marketing content to get visibility above the 300 million other new websites created last year, and attract the customers you need. Recently I was reviewing a book on content marketing, “ Accelerate! ” Curation, the most efficient content. Start creating content today.

Examples 93

Examples Content Marketing Entrepreneur 93

socalTECH

SEPTEMBER 20, 2012

The two conferences are a new angle for Mobile Roadie, whose software makes it easy for brands and others to create their own apps without requiring extensive development.

Conference 150

Conference Mobile News Los Angeles 150

socalTECH

OCTOBER 6, 2017

Hopscotch, led by Laurence Sotsky , has built software which enables sports teams, venues, and others to rapidly create mobile apps for their fans. We caught up with Lauren to hear about Hopscotch, and why teams and schools are turning to the company to power their mobile apps. What is Hopscotch? What do your apps do?

Mobile 162

Mobile Platform El Segundo UCLA 162

Berkonomics

JANUARY 28, 2016

No–one needs to tell you that mobile readers now outnumber desktop readers for your message. A recent Experian marketing survey revealed that 52% of all email opens are from mobile devices, and that 38% of all clicks are from mobile devices. And treat the result seriously. How about your emails? Same thing.

Email 120

Email Marketing Web Mobile 120

SoCal Tech Calendar

JULY 17, 2012

Thursday, July 19, 2012 -- Mobile and Video: the rapidly changing face of digital marketing. TCOSC Marketing and Sales Executives Society. Changing Consumer behavior, new digital content distribution models, and different viewing devices are rapidly re-shaping the way businesses should go to market.

Mobile 113

Mobile Technology Council TCOSC Content 113

socalTECH

MAY 19, 2016

Los Angeles-based online advertising marketplace and technology provider Rubicon Project is launching its mobile, video advertising platform out of beta, the company said today. According to Rubicon, its Mobile Video Platform (MVP) is now reaching more than one billion unique connected mobile devices globally.

Platform 124

Platform Mobile Advertising Los Angeles 124

socalTECH

APRIL 19, 2016

Los Angeles- and Toronto-based Giftagram , which develops mobile gifting apps, said today that it has raised $3.2M Scott Paterson (Lions Gate Entertainment), Brian Shaw (CIBC World Markets), Kevin Wall, and Jeremy Zimmer (UTA). in a venture funding round, from a long list of angel investors. READ MORE>>.

Mobile 100

Mobile San Diego Entertainment Los Angeles 100

socalTECH

AUGUST 22, 2012

Irvine-based Local Corporation has debuted a new digital marketing software suite aimed at local businesses this morning. The firm said its new Launch by Local product is aimed at small and medium-sized businesses, and helps customers with digital marketing.

Marketing 169

Marketing Services SEO Social Media 169

socalTECH

JULY 18, 2013

in a seed funding round, for its interactive mobile magazine. The company said it will use the funding for continued platform expansion and sales and marketing. music entertainment brand celebrity publishing content capital venture magazine mobile yapert' San Diego-based Yapert said this morning that it has raised $1.2M

Mobile 133

Mobile Tech Coast Angels Pasadena Angels Seed Funding 133

Berkonomics

MAY 19, 2022

No–one needs to tell you that mobile readers now outnumber desktop readers for your. A recent Experian marketing survey revealed that 52% of all email opens are from mobile devices, and that 38% of all clicks are from mobile devices. Go to [link] and enter your web address for a quick, free, analysis. Same thing.

Email 156

Email Web Tips Metrics 156

socalTECH

JUNE 2, 2017

The world of mobile apps has added serious challenges for software developers, who don't just have to deal with crashes�they have to deal with slow performance, strange hangs, multiple carrier networks, and more. Software is a different beast in the mobile environment. Eric Futoran: Embrace.io You've changed the environment.

Mobile 178

Mobile Develop Development Tool 178

Startup Professionals Musings

AUGUST 15, 2011

You have to build a web presence with marketing content to get visibility above the 50 million other new websites created every year, and attract the customers you need. Recently I was reviewing a new book on content marketing, “ Accelerate! ” Curation, the most efficient content. Start creating content today.

Content 102

Content Tips Marketing Blogging 102

socalTECH

APRIL 2, 2014

How can marketers make better decisions and get better results from their online marketing? Pasadena-based Smartify (www.getsmartify.com)''s CEO, Carla Bourque , recently talked to us about the company''s online marketing platform, and how it differentiates itself from a lot of other competitors in the market.

Marketing 196

Marketing Pasadena Platform Email 196

socalTECH

NOVEMBER 23, 2009

Los Angeles-based software-as-a-service developer CrownPeak has expanded the breadth of its offerings, saying this morning that it has launched a set of content management and marketing tools. Tags: crownpeak content management software testing marketing. Pricing on the new offering was not released. READ MORE>>.

Tool 187

Tool Marketing Social Media Content 187

TechCrunch LA

APRIL 5, 2022

“We want to build a product for the next generation that wants to be mobile, video driven, exciting and fun.”. The feed shows videos of homes on the market, as well as a price tag. But before then, it would need to boost its content moderation capacities.

Content 255

Content Pricing Seed Funding Los Angeles 255

socalTECH

FEBRUARY 3, 2010

San Diego-based Covario , a developer of search engine marketing and search engine optimization software, said today that it has launched a new product focused on creating mobile web sites. According to the firm, its new product--Mobile COntent Optimizer--helps advertisers create mobile-friendly web sites.

Web 154

Web Sites Search Engine Optimization Mobile 154

socalTECH

MARCH 15, 2010

Los Angeles-based Fandango , which operates an online movie ticketing service, announced today that it has rolled out a mobile phone ticketing option. The firm, which is a unit of Comcast Interactive, said its mobile ticket program allows users to use their mobile phones to get into movies. READ MORE>>.

Fandango 170

Fandango Mobile Product San Diego 170

socalTECH

JANUARY 29, 2015

In the mobile age, what is the key to connecting and engaging with users, and where does Hollywood''s creative content fit into the mix? According to LA mobile game maker Seriously (www.seriously.com), mobile games are the best way to engage with the mobile generation. We''ve got a situation in the U.S.,

Hollywood 100

Hollywood Mobile Content IP 100

socalTECH

JUNE 8, 2010

Los Angeles-based Mogreet , the mobile marketing and greeting card firm headed by James Citron, said today that the firm was behind a mobile video messaging campaign with ABC Family, for its Pretty Little Liars premier this evening. Tags: mogreet pretty little liars mobile messaging television content hollywood.

Mogreet 164

Mogreet Mobile Hollywood Content 164

SoCal Tech Calendar

FEBRUARY 18, 2011

Thursday, February 24, 2011 -- DIGIDAY: MOBILE APPS: The event will bring together the leading executives from top mobile agencies, blue-chip brands, mobile app developers, mobile advertising networks, and content owners to discuss the explosive Mobile "app-vertising" market. And a whole lot more!

Mobile 100

Mobile SoCalTech Advertising Content 100

socalTECH

SEPTEMBER 1, 2010

Los Angeles-based Mobile-XL , the mobile information provider for Africa backed by the Tech Coast Angels, said this week that it has expanded a partnership with XScores , a provider of sports content, to deliver scores to sports fan through its XLBrowser product. Mobile-XL is headed by Guy Kamgaing-Kouam. READ MORE>>.

Mobile 145

Mobile Tech Coast Angels News Los Angeles 145

Both Sides of the Table

JANUARY 12, 2014

But being best-in-class at online marketing is also a sine qua non to standout from your peer group. The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. Online marketing uses techniques for driving promotion and place.

Marketing 379

Marketing Startup SEM SEO 379

socalTECH

MARCH 5, 2014

Skip any talk about self-destructing messages for "privacy": an Irvine-based company, Aclipsa Mobile Video Solutions, said this morning that it has launched a new Android app specifically for "consenting adults". zipaclip sexting mobile android instant messaging' READ MORE>>.

Snapchat 138

Snapchat Marketing Social Network Mobile 138

socalTECH

DECEMBER 13, 2012

What does the world have in store for the mobile games market, and how do mobile games developers look at the world? Tell us about Mobile Deluxe and the types of games you develop? Josh Hartwell: We do premium casual games for mobile devices. Talk about how you went from JAMDAT to Mobile Deluxe?

Mobile 168

Mobile Java Google Startup 168

Startup Professionals Musings

OCTOBER 2, 2018

Even with instant two-way communication via the Internet and mobile phones, your greatest new solution or service won’t found or properly recognized without marketing. I find that digital marketing is the most visible and effective place to start. I find that digital marketing is the most visible and effective place to start.

Marketing 96

Marketing Metrics Social Media Content 96

Startup Professionals Musings

AUGUST 2, 2017

Every business I know is intimately familiar with outbound marketing, or pushing your message out to customers through email, newspaper, and television advertising. Only a few really understand the process and value of inbound marketing, for pulling customers to your brand. Optimize your content for search engines to get attention.

Marketing 76

Marketing Social Media Content Media 76

socalTECH

OCTOBER 12, 2015

That's the story behind Los Angeles-based Kixer (www.kixer.com), which saw a great exit last week as it was acquired by content management software developer Lakana. Kixer develops mobile advertising software which helps publishers and connects mobile web users with apps. Most people really hadn't tapped into the mobile web.

Mobile 100

Mobile Startup Content Advertising 100