Startup Professionals Musings

NOVEMBER 12, 2013

Content is king of the road. The site must have more and better content (information presented) than your competitor. Digital content includes text, graphics, sound, and video, with presentation style, currency, and appeal. The best content gets attention and keeps momentum growing. No-cost efforts usually have no value.

Social Media 93

Social Media Content Startup Web 93

socalTECH

FEBRUARY 24, 2010

If I'm a woman, I might really be into fashion and beauty, and would be more apt to engage with content and community and engage in the shopping experience around that vertical, versus a horizontal brand across verticals. All those sites will crowdsource content through a passionate and engaged community around lifestyle categories.

Content 165

Content Demand Sites Media 165

Both Sides of the Table

OCTOBER 8, 2014

So much so that if you read Ken Auletta’s wonderful book “ Googled ” you’ll see that Larry and Sergey had for years stated they would never do paid search results. These are industries ripe to succeed in LA & NYC. Commerce: What is less known is just how important LA is as a commerce hub.

Entrepreneur 376

Entrepreneur Snapchat Startup Google 376

InfoChachkie

NOVEMBER 3, 2014

Another great insight from the study builds on the importance of relevance, regardless of your brand or direct response goals, to align with how consumers are searching. It’s critical to focus on providing high-quality content in your social commerce posts to ensure your product Pins get discovered by highly engaged consumers.

Entrepreneur 210

Entrepreneur Commerce Sites Social Network 210

Both Sides of the Table

APRIL 15, 2010

It was the first company to do “paid search&# back when Larry & Sergey were saying they would never do it. plus a large settlement on patent disputes paid from Google) so Bill did well on it. This is a CDN (Content Delivery Network). In fact, it is Overture 2.0. Because GoTo.com was his idea.

Venture Capital 271

Venture Capital Capital Google Platform 271

InfoChachkie

DECEMBER 2, 2009

Thus, avoid link farms, mindless keyword content and similar techniques designed to make your site more Google friendly. As long as you have a well architected site that allows Google to properly spider your content, spend the rest of your time and money focusing on maximizing the remaining marketing tools listed below.

Customer 164

Customer Custom Advertising SEM 164

SoCal CTO

OCTOBER 5, 2010

Great content again in September that meets at the intersection of startups, technology, product and being a Startup CTO. Some of the traffic-tactics we use involve good old fashioned payola: paid search, banner ads, affiliate programs, etc. That crazy chicken. Burger King’s brave new world. Yes we can!

Startup 191

Startup Product Technology Venture Capital 191