Remove CPC Remove Sales Remove Technical Review Remove Writing
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I Just Invested in @Burstly, a Mobile Ad Management Company

Both Sides of the Table

As I naturally get asked all the time why we invested in Company A or Company B, I thought I’d just put forth my thesis in writing. But I believe it’s a very comprehensive solution and our due diligence with large app developers confirmed as much. banner ads on a CPM, CPC or a Cost-Per-Install [CPI] basis).

Mobile 282
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Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

However, you are only paid for ads that generate sales. Such actions include sales, trials, leads, downloads, etc. For instance, an advertiser might pay $45 per sale, irrespective of how each are particular sale is generated. Such sales are highly trackable, because the clicks can be measured like any other online ad.

Customer 164