socalTECH
NOVEMBER 13, 2012
If you think of Pinterest, one of our customers, every time content is pinned or re-pinned, an email is generated to let users know that is happening. Sendgrid started in Summer of 2009 at TechStars in Boulder, and we've now grown dramatically to 100 employees and 60,000 customers. Controlling your IP address is a big deal.
Both Sides of the Table
APRIL 25, 2011
Service as a bridge to a product business - One of the best ways for young startups to finance their business without any dilution is what I call “customer financing,&# which is mostly only possible in businesses that target businesses rather than consumers. You own the IP you create. It’s pure irony.
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socalTECH
APRIL 30, 2018
For this morning's interview, we caught up with Elizabeth Cholawsky , the new CEO of Santa Barbara-based HG Data (www.hgdata.com), which develops software which helps marketers and salespeople understand the "technology stack" of their potential customers and prospects. Those are just two examples of the customers we well directly to.
socalTECH
JUNE 9, 2014
That''s relevant, because of our third piece, where we have been hired by traditional media companies, to basically provide them a turnkey, outsources content acquisition team. One of those, is content we know from our licensing customers is the kind of content they are interested in. How do you decide what content you will license?
InfoChachkie
MAY 16, 2011
Thus, you must first create the playbook by which an independent sales rep can readily sell your product, including: identifying objections and developing strategies to overcome them, creating reference accounts and establishing meaningful customer adoption. 2) Secure Your Intellectual Property Too Early. 3) Attempt To License An Idea.
Both Sides of the Table
DECEMBER 13, 2010
During the down market they were able to double down on recruiting, sales, outsourcing, new market entries and marketing (yes, with Tiger ads ). It’s why as an investor I look for talented teams with long-term vision, a unique point-of-view, differentiated IP and a desire to build something enduring.
SoCal CTO
JANUARY 5, 2011
- SoCal CTO , January 13, 2010 5 Lessons from 150 startup pitches - A Smart Bear: Startups and Marketing for Geeks , July 11, 2010 9 Reasons Why Many Smart People Go Nowhere - Life Beyond Code , March 29, 2010 No Accounting For Startups - Steve Blank , February 22, 2010 Startup Advice In Exactly Three Words - #StartupTriplets - OnStartups , January (..)
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