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How This Startup Turned An April Fools Joke Into Customers

InfoChachkie

Last week, Divshot turned a simple April Fool''s Day joke into a marketing coup, generating nearly 6,000 Tweets and over a thousand Beta customers. The team''s ability to drive significant customer interest without spending a dime on marketing was one of the reasons Jim Andelman and I invested in the company. Share and Enjoy.

Custom 195
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Startup Lessons From Pink Floyd’s Dark Side Of The Moon

InfoChachkie

Their deep understanding of their customers, an uncompromising drive to create a quality product and the courage to ignore the music industry's formulaic approach to producing hits resulted in the creation one of the top selling non-compilation albums of all time.

Startup 269
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How Pinterest, Tumblr, HootSuite, Klout, Posterous, Bitly and Mashable Rapidly And Repeatedly Hire Great People

InfoChachkie

Although this is a core competency that must be honed over time, there is a cadre of SaaS hiring tools that the world’s leading tech companies deploy to their advantage. Enter The Resumator , a SaaS applicant recruitment and tracking solution geared to the SMB marketplace. Job Syndication And Customized Job Boards.

SaaS 209
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Quick Tips For Hiring Your First Employee

InfoChachkie

The following guest post is from Dan Monarko, Online Marketing Manager at The Resumator , a SaaS applicant tracking system and hiring platform trusted by many of the fastest-growing companies in the world, including: Pinterest, Tumblr, Hootsuite, Klout, Posterous, Bitly, Atari and Mashable. Share and Enjoy.

Tips 182
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Olympic Lessons for Startup Life

InfoChachkie

The following guest post is from Courtney Englert, Customer Success Intern at The Resumator , a SaaS applicant tracking system and hiring platform trusted by many of the fastest-growing companies in the world, including: Pinterest, Tumblr, Hootsuite, Klout, Posterous, Bitly, Atari and Mashable. Follow Courtney on Twitter at [link].

Startup 184
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When Intent And Content Align, Online Ads Suck A Whole Lot Less

InfoChachkie

At Rincon Venture Partners , we have a laser focus on identifying groundbreaking adtech and business productivity SaaS solutions. This results in more effective ads with greater reach, deeper customer engagement and significantly better ROI. and Overture Services. Share and Enjoy.

Content 171
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Interview with Jason Kiesel and Kurt Daradics, FreedomSpeaks

socalTECH

Our customers can sign up, and they can get full access to our API, where they can create campaigns to target public officials. We've made it really, really easy to offer to their customers. We're excited to have his experience, since he's got a savvy SaaS background. He's got a good, solid SaaS background.

Startup 100