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8 Ways Blogging Can Supercharge Your Business Website

Startup Professionals Musings

Equally important, if someone does find your site, your content must stand out above all similar sites, to keep visitors engaged, close a sale, and get customers to return. Market your ideas and expertise early for customer feedback. Your blog followers will be your best customers. Hone your writing style for all communication.

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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

It’s why super smart people shouldn’t hate on the idea of simplifying if it provides a tool for the masses. SEO / SEM are promotional techniques for marketing through the Google distribution channel, which have yielded huge benefits to many companies – Yelp being a prime example. How do people drive SEO growth?

Marketing 379
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Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

As noted in Pour and Stir Part I , the key to the successful execution of this strategy is managing the following equation: The cost to acquire a customer < lifetime value of a customer. Decreasing Your Customer Acquisition Costs. This is equivalent to being handed a free customer for every ten customers you acquire.

Customer 164
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8 Ways To Ensure That Your Website Is Winning For You

Startup Professionals Musings

It’s hard to be successful in any business when your customers can’t find you, or they find you and still can’t figure out whether your solution works for them. In fact, very few website owners even track their website activity, or use Search Engine (SEO) or Conversion Rate Optimization (CRO) tools now available.

SEO 53
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Should You Blog? (yes, and here’s how …)

Both Sides of the Table

Blogging is an important way to build an audience and also drive SEO traffic. Define your customers, partners and other relevant people to your organization (e.g. That’s blogging to the echo chamber unless they’re your target customers. There are the new tools like Tumblr and Posterous. That’s boring.

Blogging 286
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Interview with Gordon Gould, SmartyPants Vitamins

socalTECH

I've been doing that, and building the tools and networks for those brands for a long time, but I wanted to try my hand at an actual, physical product. We're building our distribution online, building a direct relationship with customers, and it's something both super fun to do and has a clear business model and product.

Web 225
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BLOGGER ALERT: How to Start a Blog and Make Money Blogging

Tech Zulu Event

One of the hardest things about being a blogger is drawing that line between being a business owner and writing for passion. Most bloggers wouldn’t turn down the opportunity to make a full time income from writing their blog. Who are you writing to…What are their fears, their dreams, their lifestyles? Write your content.