Remove Customer Remove Demand Remove Patents Remove Technology
article thumbnail

6 Ways To Sustain Growth In A Maturing Global Market

Startup Professionals Musings

In my experience, there will always be growth challenges that you can’t predict, including new technologies, economic downturns, and political changes, but I’m talking here about changes in the market that every good business leader should anticipate, including the following: Your targeted customer segment has a limit.

Marketing 110
article thumbnail

AppOnboard raises $15 million to let Android users try before they buy apps on Google Play

TechCrunch LA

Pitching app developers with a new way to convert app browsers into actual customers, AppOnboard has raised $15 million in a new round of funding, the company said. Zweig claims that conversion rates have increased significantly for the companies that pay a fee for his company’s service.

Google 213
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Every New Venture Needs A Product And A Business Plan

Startup Professionals Musings

Most technical entrepreneurs I know demand the discipline of a product specification or plan, and then assume that their great product will drive a great business. Because the product plan is aimed internally, it can assume the reader has the relevant technology and jargon background. Technology, architecture, and feature descriptions.

Product 112
article thumbnail

8 Tips For Success In Turning A Dream Into A Business

Startup Professionals Musings

For example, a while back a passionate entrepreneur approached me with an innovative solution for reducing world hunger, but hadn’t focused on the fact that hungry people often don’t have any money, and governments are not easy customers. Find market evidence of customers with means who are willing to pay for a solution.

Tips 80
article thumbnail

Why Successful Startups Often Have A Pair Of Founders

Startup Professionals Musings

The simple solution I recommend to inventors is to find a partner who can focus on business and marketing, while you focus on technology. Here are some of the key entrepreneur characteristics most often overlooked by inventors: Driven by customer-centric view of needs, rather than technology.

Startup 124
article thumbnail

7 Ways Investors Assess Your Focus As An Entrepreneur

Startup Professionals Musings

In addition to personal focus, I find that the best entrepreneurs build and demand a culture of focus and excellence in their team, their investors, and even their advisors. It clearly takes focus to create and file a patent, but it will give you a tremendous advantage over “me too” competitors.

article thumbnail

7 Strategies To Create Your Own Market And Win Bigger

Startup Professionals Musings

New technology markets and paradigm shifts have traditionally been bad bets when seeking investors, since these were known to take decades to develop, and cost lots of money. Many customers now actively seek out new technologies, rather than wait for many others to try it first. The leading edge was too often the bleeding edge.