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How This Startup Turned An April Fools Joke Into Customers

InfoChachkie

Last week, Divshot turned a simple April Fool''s Day joke into a marketing coup, generating nearly 6,000 Tweets and over a thousand Beta customers. The team''s ability to drive significant customer interest without spending a dime on marketing was one of the reasons Jim Andelman and I invested in the company. Share and Enjoy.

Customer 195
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32 Questions Developers May Have Forgot to Ask a Startup Founder

SoCal CTO

Think of these as the big upfront questions: Who are the customers? Please be able to provide me with a few specific examples of different types of customers, what they need, what the system will do for them. How concerned are we about design for mobile? Do you need to provide RSS? What’s their specific need / pain?

Develop 396
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32 Questions Developers May Have Forgot to Ask a Startup Founder

SoCal CTO

Think of these as the big upfront questions: Who are the customers? Please be able to provide me with a few specific examples of different types of customers, what they need, what the system will do for them. How concerned are we about design for mobile? Do you need to provide RSS? What’s their specific need / pain?

Develop 384
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Inventor Or Innovator – Which Are You?

InfoChachkie

This leads them to design and create the best technology, without regard for the myriad of customer-centric, non-product-oriented issues that contribute to a product’s ultimate success or failure. The individuals highlighted below achieved a moderate level of fame and financial success. TV photo by gbaku. Share and Enjoy.

Ideas 221
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Hacking Hacker News – How Wily Startups Leverage Social News Sites

InfoChachkie

We’re a tool for hackers, designers, and entrepreneurs - effectively everyone who reads Hacker News. When a discussion about the merits of responsive design spontaneously erupted on our thread, we commented from a industry perspective, without simply pitching our product. For us, the audience was perfect. Share and Enjoy.

News 198
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The Original Lean Startup MVP – Louie, Louie

InfoChachkie

Lean startups validate their business model by quickly iterating and assessing potential customers' feedback. My definition of a startup is, ‘a temporary organization designed to search for a repeatable and scalable business model.’ As Steve Blank told me in THIS interview, "We now know… that startups search for a business model.

Startup 217
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Startup Lessons From Olympic Innovators

InfoChachkie

Rather than trying to do the same things better than their competitors, savvy entrepreneurs identify new ways to create and deliver value to their customers, which often result in sustainable competitive advantages. According to Mr. Fosbury, "It was not by design at all. It was not based on science or analysis or thought or design.

Startup 198