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Customer Validation - 33 Great Articles

SoCal CTO

Beware of Mentors. I’m going to take that thought out into the field and validate it with my customers." I’ve spoken to dozens of customers, I have a validated customer persona, built an MVP to test key behavioral hypotheses, and the data doesn’t back what you’re saying." Customer Validation 101.

Customer 227
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5 Practices For Developing A World-Class Startup Team

Startup Professionals Musings

With real-time online reviews and feedback via the Internet, and instant relationships via social media, a voice from the top that is inconsistent with what is heard from the firing line defines a dysfunctional and noncompetitive company for today’s customer. Thus team makeup is the critical success factor.

Class 155
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6 Ways To Develop A Business To Support Your Solution

Startup Professionals Musings

Almost every entrepreneur starts their journey by developing a solution, based on their idea of a new technology or required service. These idea and developer skills are necessary, but not sufficient, to build a business. Slowly but surely a more central and enduring leader identity will take root.

Develop 110
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5 Keys to Developing Trust and Leadership In A Crisis

Startup Professionals Musings

The challenge for each of you is to get it handled quickly and effectively, without losing the trust of constituents , as well as customers. Look for a mentor, or expert in this area, and ask their advice. Every business leader expects to encounter one or more crises eventually. Get advice before jumping to conclusions.

Develop 138
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5 Keys To A Startup Team That Can Develop Any Market

Startup Professionals Musings

These might include anyone bringing in a new customer, representing the company in a good social cause, or participating in a video or social media campaign on their own time. A single marketing coordinator can accelerate your efforts by being the coach and mentoring key members of the team on soft marketing. Reward success.

Marketing 130
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5 Reasons Every Smart Business Owner Seeks A Mentor

Startup Professionals Musings

As a long-time mentor and business advisor, I find it ironic that many look only to friends for advice. They forget that friends tell you what you want to hear, while good mentors tell you what you need to hear. When the message is the same from both, you probably don’t need the mentor anymore, but you always need the friend.

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5 Tips For Attracting Female Customers

Tech.Co

“Focusing on emotion is key when communicating with female customers. Maxeme Tuchman, CEO and cofounder of Caribu.co , an app that allows you to video call and have story time with your children together from anywhere in the world, targeted her company’s efforts on gaining referrals from women customers.

Tips 71