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Dollar Shave Club Gets $1M To Disrupt The Razor Industry

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Los Angeles-based Dollar Shave Club said this morning that it has raised $1M in a funding round, led by Kleiner Perkins and Forerunner Ventures, and also including Andreesen Horowitz, Shasta Ventures, and Felicis Ventures, along with angels Shevin Pishevar, Dennis Phelps, and David Hornig.

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Retina.AI Finds $2.5M In Funding

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more in funding, the company announced on Tuesday. The funding came from prior investor Crosscut Ventures. Retina develops customer lifetime value software which companies used to determine how much their customers are worth to them, helping them to optimize their cost-per-acquisition. READ MORE>>.

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The brains behind one of marketing’s biggest hits are out to reshape the industry again… with direct mail

TechCrunch LA

Founded by some of the men responsible for the biggest hits in online marketing (like the Dollar Shave Club commercial that launched what became a billion dollar acquisition ) think that its time to take technology where it’s never gone before — into targeted, direct mail campaigns using the best ad-targeting that money can buy.

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Retina Finds $8M

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Los Angeles-based Retina, a startup that is using artificial intelligence for predicting customer lifetime value, said on Tuesday tht it has raised $8M in a Series A funding round. The funding came from Alpha Intelligence Capital and Vertical Venture Partners. Retina is led by co-founder and CEO Emad Hasan.

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Interview with Michael Greenberg, Retina

socalTECH

In an age of ever increasing marketing spend to attract customers, how do you make sure you aren't spending more acquiring a company than they are worth? Los Angeles-based Retina is using machine learning and artificial intelligence to figure out customer lifetime value (CLV) for such businesses as Dollar Shave Club.

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Retention Science Snags $7M

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Santa Monica-based Retention Science , the marketing software technology maker led by Jerry Jao, has snagged $7M in a Series A funding, according to the company. The new funding was led by Upfront Ventures, and also included. Baroda Ventures, Forerunner Ventures and Mohr Davidow Ventures. READ MORE>>.

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Realtidbits Acquired By Livefyre

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As part of the funding, Livefyre said it will be opening up a new San Diego office, and all of Realtidbits'' team will join the company as part of its product, engineering, and design teams. San Diego-based Realtidbits , a developer of social sharing software for publishers, has been acquired by Livefyre , the two companies announced Monday.