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How to Make a Real Social Media Customer Connection

Startup Professionals Musings

As I visit the websites of many startups, as well as more mature businesses, I still too often see a “contact” page offering nothing but a sterile form for customers to submit, never to be heard from again. Social media connections, if they exist, are buried elsewhere or reserved for monitoring purposes only.

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5 Generators Of Customer Pain Conducive To Startups

Startup Professionals Musings

Other countries can provide e-commerce with different business models, outsource manufacturing at low cost, and a huge market for new products. I hear this term every day, wrongly applied to new social media site, or a new productivity tool. The impact of global instability. Truly “disruptive” technologies.

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6 Reasons That Managers Still Add Value In Business

Startup Professionals Musings

Here are a few of their key points, with my own insights added: Workers today are more educated and aware of options. In this age of millennials and social media, individual workers are more driven by the greater good, work-life balance, and peer culture, than by organizational pressures.

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Customer Engagement Is Key To Branding Yourself

Startup Professionals Musings

The days are gone when a techie or a genius could build things in his garage and customers would find and buy the product, based purely on the “wow factor” of the technology. In fact, we are all media companies now, with our cell phones, computers, and professional-looking publishing tools. New technologies are everywhere today.

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8 Tactics For Every Entrepreneur To Manage Technology

Startup Professionals Musings

Let candidates educate you on attributes you need and they bring. If your kids can use computers by age six, every entrepreneur ought to be able to stay current with the latest social media marketing and e-commerce technologies. Former employers will normally only give you candidate employment dates or good news.

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7 Rules for Savvy Customer Service Required Today

Startup Professionals Musings

Customer service has always been reactionary, meaning someone has to wake up and answer website email requests. That’s just not savvy enough to hold today’s fickle, less loyal, and ready to jump customer. This exemplary customer service is just savvy marketing. Respect your customer’s view of usability.

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8 Ways To Stay Competitive In Today’s Technical World

Startup Professionals Musings

Let candidates educate you on attributes you need and they bring. If your kids can use computers by age six, every entrepreneur ought to be able to stay current with the latest social media marketing and e-commerce technologies. Former employers will normally only give you candidate employment dates or good news.