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PortalOne raises $60M as it levels up to launch its hybrid, immersive gaming platform later this year

TechCrunch LA

Gaming has been one of the most popular entertainment categories in the last two years of pandemic living. Now, a gaming startup that’s building a new kind of platform that it thinks will be a — wait for it — game changer in the category is announcing some funding as to ride that wave of attention.

Platform 167
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Google Cloud will launch its Los Angeles region in July

TechCrunch LA

During an event in Los Angeles today, Google specifically positioned this region as ideal for the media and entertainment industry in the area. But as Google announced today , the new Los Angeles cloud region will go live in July, making it the company’s fifth region in the U.S.

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Google Aims At Hollywood With LA Cloud Services Move

socalTECH

In a move designed to attract more customers from the media and entertainment industry, Google said this week that it will be opening up a new Los Angeles cloud region to its cloud computing platform, Google Cloud.

Google 100
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6 Information Surges Raise Huge Startup Opportunities

Startup Professionals Musings

Virtual living: the rise and growing dominance of social media. Online entertainment: millions of channels, billions of actors. With the adoption of the Internet, digital entertainment has rocketed across the world, changing how people entertain themselves. YouTube is now the 800-pound gorilla of entertainment.

Startup 126
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Big tech companies are looking at Hollywood as the next stage in their play for the cloud

TechCrunch LA

This week, both Microsoft and Google made moves to woo Hollywood to their cloud computing platforms in the latest act of the unfolding drama over who will win the multi-billion dollar business of the entertainment industry as it moves to the cloud. “I n media and entertainment there are lots of isolated studios around the world.

Hollywood 254
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How New Ventures Can Avoid Conventional Media Costs

Startup Professionals Musings

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Real customers.

Media 95
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Balance Your Marketing Spending Between Free and Fee

Startup Professionals Musings

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Real customers.

Marketing 127