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Tealium Adds $35M to Expand Technology, Sharpen Customer Focus

Xconomy

Tealium, a San-Diego startup that provides online advertising tag management and marketing services for enterprise customers, has raised $35 million in a growth financing deal intended to expand its technology and market reach. We help our customers weave together all the data across all of their data streams,” Lunsford said.

Custom 40
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Interview with Brian McKelvey, Worlize

socalTECH

The firm's CEO is Brian McKelvey , who we caught up with recently to learn more about his background, the firm, and the market it hopes to serve. Earlier this month, Los Angeles-based startup Worlize (www.worlize.com) announced it had received a seed round of funding, and launched a firm to focus on social gaming and chat.

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A Chat with Chris Tragos of Jetpack

socalTECH

The HTML5 platform that we use is also available as a self service tool to customers. We offer up customers a high impact creative which is not bounded by the box. As a result, our customers see a much higher percentage of engagement, more than 5 percent, versus the standard ad creative, which is a very small percentage of that.

Buzznet 100
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Mark Suster’s Advice To Emerging Entrepreneurs – “Do Not Do, As I Have Done”

InfoChachkie

. “Working in a startup… you will be paid less than market rate, but… I would advise you to take the two skills that nobody wants, which happen to be the two most valuable skills you can develop in your youth. Winning customers is sales. Learn JavaScript. Go see customers yourself. Number one is sales. Learn HTML.

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What Makes an Entrepreneur (3/11) – Ability to Pivot

Both Sides of the Table

But then your customes start using your products, your competitors come out with new offerings and your business partners decide to launch a similar product rather than working with you. The best entrepreneurs get market feedback regularly and change their approach based on the latest information. Not so much. I had seen enough.

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A Night Of #Hackfest With BetterWorks

Tech Zulu Event

A senior marketing director that will run online marketing, customer acquisition, and customer development efforts, 2. Several junior sales associates to handle online customer acquisition and orientation; and, 3. Senior and junior Rails and mobile (javascript) developers familiar with b2b software.

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The End of the Web? Don’t Bet on It. Here’s Why

Both Sides of the Table

It isn’t open in either its standards or in the way that applications are marketed and distributed. Social media will be pervasive in the enterprise and is primarily driving by customer interactions. When asked what their objectives are they cite some form of “improving customer communications” by a long margin.

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