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Who Should be on Your Startup Board?

Both Sides of the Table

Do you need a board when you first start you company? If you haven’t raised any money or if you raised a small round from angels or friends & family I would suggest you avoid setting up a formal board unless the people who would join your board are deeply experienced at sitting on startup boards.

Startup 236
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7 Keys To Using Social Media to Kickstart Your Brand

Startup Professionals Musings

Image via Pixabay After a frustrating meeting with a small business client recently who didn’t “have time” for social media, I was surprised to find evidence on the Internet that up to one quarter of small business owners are still hesitant to invest time, money, and effort into a social media strategy. Do your homework before you begin.

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How to Create And Use Snapchat’s New Custom Geofilters

Tech Zulu Event

Less than a month ago, Snapchat opened custom on-demand geofilters to everyone. Industry news was excited, but for how amazing of a product they are, custom Snapchat geofilters have remained stunningly under the radar. Geofilters first started appearing a little less than a year ago , and they’ve taken off from there.

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7 Steps To A Memorable New Venture Marketing Rollout

Startup Professionals Musings

The challenge is to rise above the clutter, and stand out in the rush of over 500,000 other new businesses that get started in the U.S. I find that digital marketing is the most visible and effective place to start. In fact, the first challenge is to build a strategy, put together a budget, and define measurement metrics.

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LA TECH SUMMIT Celebrates Los Angeles’s Phenomenal Growth

LATechDigest

Speakers included Mayor Eric Garcetti , Snapchat influencer Jake Paul (fresh off his 60 Minutes appearance), Loot Crate cofounder Chris Davis (whose company just topped the Inc 5000), and early Snapchat & Riot Games / SF-based investor Peter Lasky. — LATech Digest (@LATechDigest) October 25, 2016.

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8 Key Ingredients to a Profitable Consulting Business

Startup Professionals Musings

Most of the guidance you see for entrepreneurs is aimed at those who are selling a product (Apple, Tesla, Xiaomi), or selling a service (Uber, Airbnb, Snapchat). Flexible business models, including value-based pricing, bundling, and custom proposals are the places to begin. Raise the conversion rate with effective follow-up.

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Porter: Mobile Chores | The Constant Hustle and LA Tech, Interview with CEO Matt Lucido

Tech Zulu Event

People can buy anything, look up news, watch videos, and the list goes on and on. App developers are coming up with new ideas daily to make our lives easier. TechZulu reaches out to Matt Lucido , founder of Porter, and discuss Porter, LA, and startups. You don’t have to do them yourself and you can free up time.