Both Sides of the Table

FEBRUARY 21, 2010

By now we all know that the largest part of the online spend has been SEM (search engine marketing) where people buy CPC (cost per click) links to display alongside the “organic&# search results in the search engine. I believe it is the new form of RSS – the place people go to find out what is happening in the latest news.

Advertising 284

Advertising Invest RSS CPC 284

InfoChachkie

AUGUST 20, 2012

The loss in productivity involved in transitioning a struggling employee out an organization, coupled with the time required to conduct a subsequent job search, can cripple a small company’s ability to achieve its strategic objectives. Job Syndication And Customized Job Boards. Social Job Sharing And Referral Begging.

SaaS 209

SaaS Tool Startup Screening 209

InfoChachkie

JUNE 4, 2012

Fallacy: Startup ventures tend to evolve, especially after you begin speaking with pesky customers and demanding partners. Fallacy: Most large organizations are driven by the fear of loss, rather than hope of gain. Rationale: My idea is so mind-blowingly fantastic that I must immediately spend some of my precious capital to protect it.

Entrepreneur 272

Entrepreneur Outsource Ideas Technical Review 272

InfoChachkie

DECEMBER 3, 2012

Lean startups validate their business model by quickly iterating and assessing potential customers' feedback. My definition of a startup is, ‘a temporary organization designed to search for a repeatable and scalable business model.’ As Steve Blank told me in THIS interview, "We now know… that startups search for a business model.

Startup 217

Startup RSS Marketing Sales 217

Startup Professionals Musings

SEPTEMBER 19, 2020

Traditional marketing says you have to “push” your message out to customers, over and over again, to get you remembered. A more effective approach in today’s Internet and interactive culture is to use “pull” technology to bring customers and clients to your story. Refresh it often. Skip the Flash videos. Craft an “About” page.

Customer 160

Customer Custom FAQ Technical Review 160

InfoChachkie

JUNE 24, 2013

One way to do so is to ensure that when your customers share their experiences with your products and solutions, they do so with the passion and intensity of a soulful kiss. It was as if the conference organizers had placed a massive arrow saying, "Hey Emma, place it here." This white swag bag was my beacon of light. Share and Enjoy.

Marketing 239

Marketing Conference Startup RSS 239

InfoChachkie

MAY 22, 2012

If this is the case, offer to make a meaningful introduction to a potential customer or partner of one of their portfolio companies. For instance, you might propose a lead sharing relationship in which both companies trade customer introductions. Yes, I am advising you to sandbag your prospective investors. Share and Enjoy.

Venture Capital 236

Venture Capital Capital Research Customer 236

Both Sides of the Table

DECEMBER 5, 2010

asymmetry, real-time, curated RSS / link-sharing]. Brands didn’t advertise their web pages they advertised “AOL Keywords.&# If you were a newly minted, venture-backed consumer Internet company you had to have a deal with AOL to reach your customers. emerge and are there any lessons to be gained about the future?

Social Network 297

Social Network Networking Web 2.0 Web 297

SoCal CTO

JUNE 14, 2008

At the CTO Group that I organize in Santa Monica, we've had lots of discussions around this. Benefit of a proprietary platform can be finding customers. From BBM's web site: media RSS - extensions to RSS subscription format to support time based media, enclosures, copyrights and other meta-data needed for media.

Platform 150

Platform EC2 Java S3 150

InfoChachkie

MAY 20, 2013

I became acquainted with Tige, when I was researching examples of exemplary online customer service. So she organized a trip down to Fiji with me and a whole bunch of friends. • Facebook • Twitter • Delicious • LinkedIn • StumbleUpon • Add to favorites • Email • RSS.

Entrepreneur 235

Entrepreneur Startup Software Engineering Technical Review 235

Startup Professionals Musings

NOVEMBER 28, 2018

Traditional marketing says you have to “push” your message out to customers, over and over again, to get you remembered. A more effective approach in today’s Internet and interactive culture is to use “pull” technology to bring customers and clients to your story. Refresh it often. Skip the flash (and Flash). Craft an “About” page.

Customer 79

Customer Custom FAQ Technical Review 79

Startup Professionals Musings

JUNE 16, 2023

Traditional marketing says you have to “push” your message out to customers, over and over again, to get you remembered. A more effective approach in today’s Internet and interactive culture is to use “pull” technology to bring customers and clients to your story. Refresh it often. Make it fast. Craft an “About” page. Marty Zwilling

Web 96

Web FAQ Marketing Technical Review 96

Startup Professionals Musings

OCTOBER 30, 2016

Traditional marketing says you have to “push” your message out to customers, over and over again, to get you remembered. A more effective approach in today’s Internet and interactive culture is to use “pull” technology to bring customers and clients to your story. Refresh it often. Skip the flash (and Flash). Craft an “About” page.

Customer 102

Customer Custom FAQ Technical Review 102

InfoChachkie

JUNE 3, 2013

We weren''t marketing the newsletter, it was just out there, sort of growing organically.". Your customer blog probably won''t morph into an international bestseller. • Facebook • Twitter • Delicious • LinkedIn • StumbleUpon • Add to favorites • Email • RSS. Crowdsourced Advisors.

Newsletter 233

Newsletter Startup Entrepreneur Writing 233

socalTECH

JUNE 30, 2009

FreedomSpeaks is a startup developing a business around connecting people with information about their political representatives, and also enabling organizations and others to do the same. Our customers can sign up, and they can get full access to our API, where they can create campaigns to target public officials. Jason Kiesel: Yes.

Startup 100

Startup Writing Southern California Email 100

Both Sides of the Table

AUGUST 17, 2014

In our video we discussed leadership topics such as managing product and engineering teams, communication and company organization. In this short clip below, Nanea emphasizes this important point – if you create a product customers love, it will ultimately be a good business decision as well. Company Organization.

Technical Review 315

Technical Review Blogging RSS Organization 315

Both Sides of the Table

MARCH 8, 2010

Define your customers, partners and other relevant people to your organization (e.g. That’s blogging to the echo chamber unless they’re your target customers. Make it organic. That way people who want to get your blog by RSS and/or email can do so. What should you blog about? I use awe.sm.

Blogging 286

Blogging Startup Writing Summary 286

Startup Professionals Musings

MARCH 19, 2013

Traditional marketing says you have to “push” your message out to customers, over and over again, to get you remembered. A more effective approach in today’s Internet and interactive culture is to use “pull” technology to bring customers and clients to your story. Refresh it often. Skip the flash (and Flash). Craft an “About” page.

Customer 99

Customer Custom FAQ Technical Review 99

SoCal Delicious

MAY 6, 2012

Subscribe to RSS. Subscribe to RSS. Jake Wood serves as President of Team Rubicon , the organization he co-founded following the massive earthquake in Haiti. Capsule is an event planning and group sharing platform built to help anyone who is planning, attending, or organizing a trip, party, or event. Idea Mensch.

Los Angeles 78

Los Angeles Entrepreneur Angel Fractional CTO 78

Startup Professionals Musings

MARCH 14, 2011

Traditional marketing says you have to “push” your message out to customers, over and over again, to get it remembered. A more effective approach in today’s Internet and interactive culture is to use “pull” technology to bring customers and clients to your story. Refresh it often. Skip the flash (and Flash). Craft an About page.

Technical Review 90

Technical Review Customer Custom FAQ 90

SoCal Delicious

JANUARY 20, 2010

On CBS MoneyWatch: Why Debit Cards Are Dangerous BNET Business Network: BNET TechRepublic ZDNet ZDNet Members login Newsletters Site Assistance RSS Feeds Home News & Blogs Videos White Papers Downloads Reviews Popular Enterprise Web 2.0 They also come in many different types from syndication formats like RSS and Atom to custom API streams.

Web 29

Web Technical Review Web 2.0 Social Media 29

SoCal Delicious

FEBRUARY 24, 2010

It is generally a soft touch at the beginning of the development process, perhaps identifying 1-2 early alpha/beta customers to help flesh out use cases to be built upon over time. By the time this point has been reached, the focus has ceased to be the technology and the product, but on organization. Lack of confidence? Camaraderie?

CTO Coach 28

CTO Coach CTO Hire Outsource Development Mentor 28

Both Sides of the Table

MARCH 27, 2011

If you care about accessing customers, reaching an audience, communicating your vision, influencing people in your industry, marketing your services or just plain engaging in a dialog with others in your industry a blog is a great way to achieve this. I’ll bet your customers, business partners or suppliers would love similar.

Blogging 373

Blogging Startup Writing Venture Capital 373

Both Sides of the Table

DECEMBER 5, 2010

asymmetry, real-time, curated RSS / link-sharing]. If you were a newly minted, venture-backed consumer Internet company you had to have a deal with AOL to reach your customers. In most instances news is now breaking on Twitter and then being picked up by news organizations. cheap accessible digital hardware]. provides you.

Social Network 318

Social Network Networking Web 2.0 Startup 318