socalTECH

FEBRUARY 26, 2013

Woodland Hills-based ReachLocal said today that it has launched three, brand new services today, including a new website focused on the booking of home services. ReachSite helps provide search engine optimization, content optimization, and lead capture for companies, to help companies convert visitors into customers.

ReachLocal 178

ReachLocal Woodland Hills Search Engine Optimization Services 178

socalTECH

FEBRUARY 27, 2013

However, the Woodland Hills-based firm isn't satisfied with stopping there--it now wants to own the entire transaction--from finding a local service provider, to booking an appointment with that provider, to presenting estimates, invoices, and collecting payments, and has launched a whole set of products in that area yesterday.

ReachLocal 217

ReachLocal Technical Review Woodland Hills Services 217

socalTECH

FEBRUARY 10, 2009

Late last year, we had the chance to talk with Velocity Interactive's Ross Levinsohn about their investment in Woodland Hills-based FatTail (www.fattail.com). Most tools in the market are focused on the operations side, and post sales--what happens downstream, so publishers can provide proper revenue recognition and billing numbers.

Advertising 127

Advertising Startup Sales Tool 127