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10 Tips On Self-Promotion To Solidify Your Leadership

Startup Professionals Musings

With today’s pervasive Internet and social networks, people can see how you act outside of work, as well as inside. I see too many otherwise smart professionals and leaders who see social media as a pulpit where they can attack other groups and causes. Manage your whole image, both private and public.

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8 Tips For Startups Preparing For The Media Spotlight

Startup Professionals Musings

These days the media formats range from email, phone, radio, television, to social media. Social media includes blogs, social networks, and video-sharing sites. With social media, you are always “on the record” and once you say it, it’s out there forever. People judge you and your company in the first few seconds.

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ReachLocal Gets Social With New Local Business Site

socalTECH

ReachLocal said that Bizzy will allow users to connect with local businesses, receive exclusive offers, invitations to events, tips, and news from their favorite businesses. Zorik Gordon, CEO of ReachLocal, said in a statement that the new site is a "separate, unique place" for local business owners to communicate with their best customers.

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How to Make a Real Social Media Customer Connection

Startup Professionals Musings

As I visit the websites of many startups, as well as more mature businesses, I still too often see a “contact” page offering nothing but a sterile form for customers to submit, never to be heard from again. Social media connections, if they exist, are buried elsewhere or reserved for monitoring purposes only.

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Customer Loyalty Can Be a Startup Competitive Edge

Startup Professionals Musings

You hear a lot of talk these days about the importance of customer satisfaction, but customer loyalty is the real win. A satisfied customer is necessary, but not sufficient, to be a loyal customer who will come back repeatedly, refer their friends and family to you, and be faithful even when your price is not the lowest.

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5 Tips For Startups To Win With Social Media

Startup Professionals Musings

Startups should begin by selecting just a few of the vast array of social media offerings out there, and customize based on results. Top social networks are Facebook (1.2 Assess your target customer demographics. Identify your target customer and create customer profiles. billion users).

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8 Tips To Help You Dodge Common Startup Mistakes

Startup Professionals Musings

Reserve the same names on the leading social networks and blogs. In business, “most important” means time to market, customer service, low cost, and beating your competitors. For additional tips and advice, and information about Visa''s small business solutions, follow @VisaSmallBiz and visit [link]. Manage your time.

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