socalTECH

JULY 19, 2010

Altadena-based Perfect Market , the Idealab startup which develops software which helps traditional publishers monetize their archival and current content, said today that it has unveiled a new tool it is calling The Vault. Pricing on the new tool was not released.

Content 199

Content Tool Search Engine Optimization Altadena 199

socalTECH

FEBRUARY 23, 2011

Pasadena-based Foodme (www.foodme.com) is one of the first, external startups funded out of Idealab's New Venture Group, and is looking to help connect restaurants with customers using a CPA model. We can give them the same tools, so they're excited about that. Tell us a bit about the involvement of Idealab here? READ MORE>>.

Idealab 217

Idealab Pasadena Pasadena Angels Demand 217

socalTECH

SEPTEMBER 22, 2010

The release also came in conjunction with new developer tools and redesign by the company to help developers get started more quickly in using its datasets. Among other enhancements to the site, Factual said it has added a RESTful API, new tools for geo-specific queries, integration with Google Maps, and topic-specific data hubs.

Software Review 206

Software Review Rustic Canyon Miramar Google 206

Both Sides of the Table

MARCH 11, 2011

So when he saw the browser it instantly dawned on him that this would be the greatest customer development tool ever. So he founded IdeaLab with his wife Marcia Goodstein (he talks in the video about working with a spouse and also working with siblings). Some IdeaLab successes / brand names aside from Overture & CitySearch?

Competition 350

Competition Idealab Product CitySearch 350

socalTECH

JANUARY 18, 2011

We caught up with Julie Schoenfeld , the firm's CEO, to hear about how the firm's offerings have evolved, an interesting comparison of the firm's software to what Demand Media is doing, and what this new funding will go towards. It's some of the kinds of things Demand Media does, except, for the newsroom. Congrats on funding.

Marketing 232

Marketing Funding Content Writing 232

Both Sides of the Table

JULY 1, 2010

Scott’s first big foray into industry-changing companies came with CarsDirect, an IdeaLab company where he was the initial founder & CEO. And finally, Scott demonstrated his internal management tool for managing the metrics of his business. Offers virality optimization tools and A/B testing inside Facebook.

Zag 248

Zag Truecar Venture Capital CarsDirect 248

socalTECH

DECEMBER 14, 2015

Grant Hosford: I was working at Idealab, for Bill Gross, when I had the idea. He also had worked on the first version of a teaching tool called Alice, which was a pre-cursor to Scratch, the visual programming tool for college kids. They're pretty demanding on the player. What's the story behind Codespark?

Software 100

Software Template Startup Study 100