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Startup Professionals Musings
JUNE 4, 2021
Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, despite low SEO rank). If you sell widgets, and a user is searching for widgets, your ad will appear on the first page.
Startup Professionals Musings
MARCH 23, 2013
Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, right hand column, despite low SEO rank). PPC is sometimes called “buying your way into search results.”
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Startup Professionals Musings
OCTOBER 3, 2010
Their computers then cleverly merge your ads with search results only when users search words imply an interest in your products. If you sell widgets, and a user is searching for widgets, your ad will appear on the same page as the search results for widgets. SEM is sometimes called “buying your way into search results.”
Tech Zulu Event
MAY 9, 2013
Cloud-based business transactions platform, CapLinked ,today announced additional investors and the final results of its Series A financing round totaling to $2.1 Jackson added that the firm was proud of its product, and even uses its own software to manage their capital raised from investors. Over $3M Raised. Easy To Set Up.
Both Sides of the Table
MAY 23, 2012
In an over-funding environment companies are encouraged to eschew revenues in a land grab to acquire eyeballs, clicks, page views or whatever other vanity metrics give VCs the false comfort that they’re sitting on a gold mine. The opportunity to transact at the point of purchase increases the sheer number of revenue opportunities.
Both Sides of the Table
JUNE 18, 2010
An investment doesn’t guarantee your product will suddenly be on the investor’s price sheet. We also talked about how brands are increasing driving much of their traffic to Facebook and away from their own web pages. Paul discussed his perspective having been at SAP Ventures. This is astounding and myopic in my view.
InfoChachkie
JULY 14, 2011
“In today’s market, so much focus is placed on transacting business online. This is especially true for companies with expensive and complex products or services that are more consultative in nature, like insurance, financial services, home services, education and travel, etc. But consumers don’t always want to buy that way.
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