Both Sides of the Table

JUNE 27, 2011

Because market is such a broad topic, I’m restricting these lessons to PR marketing (as opposed SEO, SEM, product marketing, etc.). I worked with an entrepreneur who was to appear at a startup networking event where he was to talk about his company’s plans. A funding announcement is a stand-alone event.

Marketing 380

Marketing Startup Press Technical Advisors 380

Tech Zulu Event

APRIL 24, 2013

He and his team didn’t stop there… they dug into SEM and affiliates among other practices in their toolkits. They developed lifecycle marketing to drive retention, which was facilitated through email and other triggers within the service to get back those who churned. About Richie Hecker.

Hulu 111

Hulu Startup Social Media Organization 111

Both Sides of the Table

MARCH 25, 2016

How much money will airlines companies, hotel companies or event companies pay me as a referral or for booking? And our software allowed us to offer: tighter pick-up windows, better utilization of “uploader staff” and to launch new products & services that I won’t discuss because they’re in development now.

Startup 150

Startup Marketing Study SEO 150

Both Sides of the Table

MARCH 11, 2011

Not because they didn’t want to do Pay-per-click (they are huge buyers of SEM) but because they didn’t want other people to know what they paid for clicks! He came up to Bill after the event and said, “clever idea, we should do that with you.&# But also when you’re developing so is your competitor.

Competition 350

Competition Idealab Product CitySearch 350