socalTECH

NOVEMBER 19, 2012

In a major launch, Santa Monica-based TrueCar , the online new and used car pricing website, said it has launched a redesigned website and new ad campaign. TrueCar, which is headed by Scott Painter, said it has launched a $7.7M advertising campaign developed by Santa Monica's DW+H, to help position it as a national brand.

Truecar 206

Truecar Santa Monica Pricing Advertising 206

socalTECH

DECEMBER 12, 2013

Santa Monica-based online car buying technology provider TrueCar said this morning that it has raised $30M in a new round of funding, from Vulcan Capital, the venture funding arm of Microsoft co-founder Paul Allen. TrueCar said the new funds will go towards market expansion, product development, and to build its brand.

Truecar 187

Truecar Capital Santa Monica Venture Capital 187

socalTECH

MARCH 26, 2012

Santa Monica-based TrueCar , the online automotive purchasing program and technology developer, has just topped 500,000 cars sold on its platform, the firm reported this morning. The numbers reflect some momentum to the firm's services, which took five years to sell the first 100,000 vehicles.

Truecar 169

Truecar Santa Monica Pricing Sales 169

socalTECH

MARCH 30, 2012

Santa Monica-based TrueCar said Friday that it has hired a new Vice President, Dealer Development, to bolster its efforts to retain and grow its network of dealer partners. TrueCar said Potter will also manage field sales and inside account management teams for the company.

Truecar 150

Truecar Internet Brands Santa Monica Sales 150

socalTECH

JULY 1, 2009

Santa Monica-based TrueCar announced today that it has snagged an executive from Edmunds.com for its new Vice President of Product Management. The company said Cleckler will work on aiding in development of car pricing tools on the site. Tags: truecar edmunds executive automotive auto. READ MORE>>.

Truecar 100

Truecar Edmunds Zag Anthem 100

Both Sides of the Table

JULY 1, 2010

He eventually applied his lessons learned in these experiences when he founded Zag, a company that helps consumers buy cars over the Internet at pre-negotiated prices with nearly 4,000 dealers across the country [disclosure: my firm GRP Partners is an investor in Zag]. The consumer product they’ve created is called TrueCar.

Zag 248

Zag Truecar Venture Capital CarsDirect 248

socalTECH

OCTOBER 27, 2010

Santa Monica-based TrueCar , the online car pricing site run by Scott Painter, said today that it has named Stephen Hansen as the firm's new President and COO. Hansen reports to Painter, and will head up strategic planning, product and technology development, and marketing, among other duties. READ MORE>>.

Truecar 140

Truecar Santa Monica Pricing Report 140