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The brains behind one of marketing’s biggest hits are out to reshape the industry again… with direct mail

TechCrunch LA

Postie , a new Los Angeles-based startup, has a vision for the future of advertising and marketing — and it’s direct mail. Unilever buys Dollar Shave Club for reported $1B value. Neddenriep, served as the chief technology officer for Science — a role he’s continuing at Postie. Postie has raised $3.5

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Dollar Shave Club | Razors Blades That Shave Time And Money

Tech Zulu Event

The Dollar Shave Club is a new start up that solves a simple but overlooked problem; disposable razor blades are overpriced. Dollar Shave Club is a online service that delivers high quality disposable razor blades for a low price. How long has the Dollar Shave Club been operating?

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Dollar Shave's TV Push Powered By Convertro

socalTECH

Fans of Los Angeles subscription razor firm Dollar Shave Club might have noticed a lot of the firm recently on television. Convertro said it has been working with Media Design Group , a direct response TV advertising agency, to help measure the efficacy of broadcast marketing. READ MORE>>.

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Understanding What’s Going on in #LATech

Both Sides of the Table

Back then only 15% of our dollars were invested locally whereas today 50% of our dollars are invested in LA. https://medium.com/media/3c33723f326245292958d4b055dfb424/href Today we learned that another great fund was announced — Fika Ventures. Don’t we know it. It’s not just Snapchat, although there’s that.

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YouTube Marketing | Top 8 Tips to Increase Sales with Video

Tech Zulu Event

Billion dollar brands like GoPro built their empire marketing with video, but we don’t all have a sea of extreme sports athletes to upload thrilling footage. So here are the top 8 tips from 2 successful brands on what we can do to create engaging content and market our brands using YouTube as our platform.

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Reflections On 2017: Michael Jones, Science Inc.

socalTECH

Michael has been behind such companies as HelloSociety (acquired by New York Times), FameBit (acquired by Google) and Dollar Shave Club (acquired by Unilever). I think we will see the rise of a newer and larger mobile-focused media companies and the continued evolution in traditional television entertainment.

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Attract A MILLION New Customers Overnight with YouTube Marketing – Literally

Tech Zulu Event

It is YouTube marketing at its best. Years before Hello Flo’s “The Camp Gyno” video existed, in 2009, Orabrush, a tongue cleaner company, was setting the precedent for what would be how to make a million dollars in ecommerce sales utilizing YouTube marketing. Here is a YouTube marketing case study they did.