socalTECH

DECEMBER 29, 2017

This morning's contribution is from Krisztina 'Z' Holly host of the The Art of Manufacturing podcast and founder of MAKE IT IN LA (www.makeitinla.org), which supports connecting local manufacturers and high tech companies. We also started offering Factory Tour Workshops to entrepreneurs, with nearly 100 applying for the pilots.

USC 113

USC Startup News Entrepreneur 113

Startup Professionals Musings

DECEMBER 29, 2011

For most new high-tech products, the first customers are always “early adopters.” Higher product price. Early adopters are normally less price sensitive, so may mislead you in finalizing your pricing model. They want new features automating complicated but obscure tasks.

Customer 91

Customer Custom High Tech News 91

Startup Professionals Musings

FEBRUARY 18, 2013

For most new high-tech products, the first customers are always “early adopters.” Higher product price. Early adopters are normally less price sensitive, so may mislead you in finalizing your pricing model. They want new features automating complicated but obscure tasks.

Marketing 96

Marketing News Pricing High Tech 96

Both Sides of the Table

JANUARY 25, 2014

There is outraged public reaction to the Google buses carrying technology workers from the city to the peninsula high-tech companies which employ them. We have outrage over the rising real-estate prices which these “techno geeks” can pay. If it were my firm I would rebrand as Kleiner.

Education 417

Education Venture Capital UCSD Class 417