products-page your-account 
Startup Professionals Musings
SEPTEMBER 12, 2021
As a startup mentor and investor, I am approached regularly by aspiring entrepreneurs who assert that business plans take too much time, are inaccurate, and rarely add value. The size of the document should be based on your style, but 10-20 pages or slides are usually more than adequate to outline even a complex business.
Startup Professionals Musings
JUNE 14, 2013
On a regular basis, I am approached by entrepreneurs who assert that business plans are a waste of time. They cite sources like a recent BusinessWeek story, “ Real Entrepreneurs Don’t Write Business Plans ” and this NY Times article. If your rich uncle is an accountant, or has his own business, I recommend a good business plan.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
socalTECH
FEBRUARY 10, 2017
For today's interview, we sat down and talked with Mike Whitmire , the CEO and Co-founder of Los Angeles-based FloQast (www.floqast.com), a developer of financial close management software for enterprise accounting. We were about a year out from our IPO when I joined, to work inside accounting. We're not an accounting system.
InfoChachkie
JULY 14, 2011
Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. At RingRevenue we’ve created a call performance marketing platform that at its core is all about getting more high-value calls to advertisers who want them.
socalTECH
JUNE 27, 2011
When I shoed up with a few pages of conceptual, early stage ideas around consumer finance, it was immediately captivating, and it really lined up with what he wanted to do. That's compared to other financial products, which are designed for managing money, and just feel like work. There are three main components of the product.
Startup Professionals Musings
NOVEMBER 7, 2014
As a startup mentor and investor, I am approached regularly by aspiring entrepreneurs who assert that business plans are a waste of time. They cite sources like the BusinessWeek story, “ Real Entrepreneurs Don’t Write Business Plans ” and this Forbes article. On the other hand, your mother probably won’t read one.
Both Sides of the Table
MARCH 14, 2013
Creating awareness for your brand and products is one of the lifebloods of technology startups yet in a world where so many companies are being created it becomes difficult to rise above the noise. Ever notice how some companies tend to be in the press all the time and your big new product launch struggled for inches?
Expert insights. Personalized for you.
126 
Let's personalize your content