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Epoxy Looks To Help Online Video Creators With Social Tools

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Venice, California-basd Epoxy --which was built by former executive from Team Downey--has launched a brand new set of tools aimed at helping online video creators use social media, and also disclosed a funding round. The two said they realized at Team Downey--the production firm of Robert Downey Jr. READ MORE>>.

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Spokeo Targets Law Enforcement Market With Social Media Search Tool

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Pasadena-based Spokeo , which offers up an online "people search" tool, said it has launched a new product specifically aimed at the law enforcement market. According to Spokeo, the new tool will help officials better track down, monitor and contact individuals.

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GumGum Launches New Social Media Analysis Tool

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Santa Monica-based GumGum , the developer of digital advertising and marketing tools which tie advertising into online photographs and visual content, has rolled out a new social media analysis tool. Pricing on the new tool was not announced. GumGum is led by Ophir Tanz. READ MORE>>.

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ICX Media Sets Up Shop In LA For Digital Content, AI Tools

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ICX Media , a developer of artificial intelligence and adaptive learning-driven tools being used to help brands, media companies, and content companies with distribution and monetization, said it has set up shop in the Los Angeles area, with a new office in Santa Monica. The company is led by founder and CEO Michael Avon.

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Soulmates.AI Targets Social Media Measurement

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said today that it has launched a new tool, Social ROI Reporter, which it says helps brands and agencies with measuring the dollar value of their social media and influencer marketing campaigns. The startup did not announce the pricing behind the tool. Pasadena-based startup Soulmates.AI READ MORE>>.

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OpenX Rolls New Page Analysis Tool

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Online advertising exchange operator and ad technology developer OpenX has rolled out a new, page analysis tool for Google Chrome, called Ad Footprint by OpenX Labs , the company said on Wednesday. According to OpenX, a number of its premium publishers, including CafeMedia, Intermarkets, Vice Media and Vox Media, are using the tool.

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GumGum Ranks NBA Teams On Social Media

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Which NBA team is winning, on social media? Los Angeles-based GumGum , the image recognition, computer vision, and advertising technology developer, has rolled out a new service called GumGum Sports Scoreboard , a new tool which helps benchmark and analyze media value generated from NBA team-owned social media accounts.