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Big tech companies are looking at Hollywood as the next stage in their play for the cloud

TechCrunch LA

This week, both Microsoft and Google made moves to woo Hollywood to their cloud computing platforms in the latest act of the unfolding drama over who will win the multi-billion dollar business of the entertainment industry as it moves to the cloud. in Los Angeles.

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Solve, the startup creating an interactive “Law & Order” for social media, raises $20 million

TechCrunch LA

Mining that same well of a demand for whodunnits, a roughly one-year-old Los Angeles-based startup called Solve has raised $20 million in financing to update the genre for a new generation of media consumers. All of the major internet-age media companies had their own mobile strategies. ” . .

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Why Hollywood is Joining the Video On-Demand Market

Tech.Co

The idea of video on demand has been around since as early as 1990 when GTE partnered up with AT&T to create the first VOD system. VOD pretty much started out as cable TV and then morphed into hundreds of millions of people globally streaming their favorite movies and shows onto handheld devices. For example, Warner Bros.

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Pluto.TV Takes On Media Aggregation

socalTECH

Los Angeles-based Pluto.TV , a new company led by startup veteran Nick Grouf, said Monday that it has launched a brand new, video platform which will curate streams of video content around music, sports, news, entertainment, and many other areas. READ MORE>>.

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How ZEFR Is Helping Hollywood And Brands Understand YouTube

socalTECH

Venice-based Zefr (www.zefr.com) got its start in the content world--licensing movie clips and posting them online--but soon, figured out there was a whole different opportunity in developing software tools to understand exactly what was happening on YouTube. Thanks for the time today. Why the rebranding?

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Why Warner Bros. Is Tapping Into The World Of Technology Startups

socalTECH

If you''re a large, Hollywood studio, how do you tap into the energy and ideas of the startup community? We caught up with Debra Baker , Senior Vice President, Global Business Development at Warner Bros., For those not familiar with s Warner Media Camp, what is it all about? Debra Baker: We started this program last year.

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How FilmBreak Is Bringing Data and Analytics To Hollywood, with Darren Marble

socalTECH

Hollywood's an old industry, used to doing business in traditional ways. However, there's a new generation of technology driven startups who are looking to apply software and technology in a way that will change how movies are made, and marketed. We're not necessarily the platform to help up-and-comers or amateurs to be successful.

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