Hulu Platform Social Network Writing 
Both Sides of the Table
OCTOBER 29, 2009
People rightly recognize that comments on blogs are just a form of a stream and thus the growth of open commenting platforms like Disqus and IntenseDebate. Advertising is also what allows you to watch Hulu for free, use Yahoo! So PPC (pay-per-click) advertising on social networks has performed poorly to date.
Jason Nazar
JUNE 18, 2009
Work with the studios to have premium Hulu-ish content prominently branded and for sale. MySpace HAS followers, what it doesn’t have are people excited to promote themselves on their platform. I’m not friends with most of the people that are connected to me on social networks. Movies – no website has more Hollywood DNA.
Both Sides of the Table
OCTOBER 19, 2010
So without my weighing into the pro’s / con’s of this I can say that I believe it will capture a large segment of the market but leave room for “open platforms&# to play a big role. Thus you see television manufacturers rushing to create content ecosystems, app platforms, TV OS’s and Internet offerings.
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