socalTECH

JANUARY 14, 2009

Pasadena-based Perfect Market, the Idealab-backed startup which is looking to help publishers monetize their underutilized and archive content, said Wednesday that it has created a new advisory board. Tags: perfect advisor market idealab executive. READ MORE>>.

Search Engine Optimization 124

Search Engine Optimization Marketing Idealab Yahoo 124

socalTECH

FEBRUARY 22, 2012

Pasadena-based UberMedia , the Idealab-backed developer of mobile and desktop messaging and social media apps, is announcing this morning that it has hired Ken Rudman as its Vice President of Developer Relations. Rudman has also served at Technicolor, Overture/Yahoo! Rudman has also served at Technicolor, Overture/Yahoo!

Idealab 154

Idealab Yahoo Social Media Pasadena 154

Tech Zulu Event

JUNE 17, 2011

He also designed the Farmville iPhone application (top iPhone app), and worked on corporate development deals including Microsoft, Yahoo, Zynga Japan, and Zynga corporate strategy. Alex Maleki , Member of New Venture Group at Idealab. Alex is a member of the New Venture Group at Idealab, headed by Allen Morgan.

Tech Coast Angels 100

Tech Coast Angels Idealab Angel Design 100

socalTECH

FEBRUARY 9, 2021

Talk about the market, when you say you're outside Google and Bing, explain what that means? The company was founded in 2001, as Findology Interactive Media. We got into the pay-per-click space early on, when Idealab launched Goto.com, which eventually became Overture and was acquired by Yahoo.

Advertising 203

Advertising Startup Google Commerce 203

Both Sides of the Table

FEBRUARY 21, 2010

One of the investment themes I’ve been focused on in the past 3 years has been Performance-Based Marketing. When I started investing the US advertising market was $300 billion with only 10% of it ($30 billion) of it being online and measurable. But of course Google eventually became the massive winner in this category.

Advertising 284

Advertising Invest RSS CPC 284

SoCal CTO

JANUARY 20, 2009

This is based on occurrences during this time period as compared to other time periods.

Los Angeles 150

Los Angeles Angel Mixergy Tech Coast Angels 150

Both Sides of the Table

JULY 1, 2010

Scott’s first big foray into industry-changing companies came with CarsDirect, an IdeaLab company where he was the initial founder & CEO. Rumored to have turned down acquisition offers from Yahoo and Facebook. Company plans to use the capital to build out sales and marketing and r&d. -a Competitors: Gowalla.

Zag 248

Zag Truecar Venture Capital CarsDirect 248