article thumbnail

7 Keys To A Compelling Investor Executive Summary

Startup Professionals Musings

Few investors these days have the time or patience to read a full business plan, so a better way to catch their eye is with a tightly written and well formatted two-page executive summary. I see too many executive summaries that are simply heavy-duty customer pitches, or lightweight visions of the future.

Summary 101
article thumbnail

Equity Investment Platform Preparation Best Practices

Startup Professionals Musings

If you are one of the thousands of entrepreneurs who need equity funding to get your startup going (no loans to repay), you are probably overwhelmed at the prospect of finding, contacting and pitching to the huge number of qualified angels and investment groups around the country. File a provisional patent or other intellectual property.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Every New Venture Needs A Product And A Business Plan

Startup Professionals Musings

Serious investors, on the other hand, look for a professional business plan or summary first, and hardly ever look at the product plan. It does need to include a high-level summary of the components in the product plan, with key additional sections as follows: Definition of customer problem, followed by your solution. Marty Zwilling

Product 112
article thumbnail

10 Preparation Steps to Win an Angel Investment

Startup Professionals Musings

File a patent and trademarks to show real intellectual property. A conundrum for many frustrated entrepreneurs is that they need money from investors to design and build a prototype product, yet most angel investors expect to see at least a prototype before they invest. Build an investor presentation and summary.

Invest 99
article thumbnail

8 Errors To Avoid In Your First Minute With Investors

Startup Professionals Musings

For example, “I have patented a new tire that will double the wear mileage at half the cost.” Customers still buy from people, and investors invest in you and your team, more than the solution. You shouldn’t expect to get an investment commitment in the elevator, or close a customer deal in the first minute.

Sample 127
article thumbnail

6 Key Rules To Stay Competitive In The Digital World

Startup Professionals Musings

I like the summary of the competitive reality in a new book, “ Rethinking Competitive Advantage: New Rules for the Digital Age ,” by Ram Charan, who relates a wealth of current experience from global clients: Customers expect a personalized experience. Find funders who seek long-term returns. Money-making is different in the digital age.

article thumbnail

Why Smart Entrepreneurs Build Plans For Their Startup

Startup Professionals Musings

Serious investors, on the other hand, look for a professional business plan or summary first, and hardly ever look at the product plan. It does need to include a high-level summary of the components in the product plan, with key additional sections as follows: Definition of customer problem, followed by your solution.